In this episode I interview Heather Cooke. Heather's marketing firm, The Social Stager, caters to Home Stagers to help them simplify their Social Media marketing so that they boost their engagement online and get more sales.

You will learn:

• what to do on Instagram if you are brand new
• the strategy behind posting reels, stories or posts
• how to gain a following of potential Ideal Clients
• why Heather loves Instagram stories
• what to do if you have more than 1 ideal client
• how to build brand awareness
• when and how to post about your personal life
• what the algirithm currently favors
• the importance of captions and how to use them effectively

Join Heather and I as we discuss how to create an effective instagram strategy.