Lee Cockerell never met Walt Disney. In this episode Lee discusses what he would have asked Walt Disney if they had met. Lee also discusses other great leaders.

Lee also explains the difference between leadership and management.

When you attend training or a conference, just being there is not enough. You need to get the most out of the training.

Lee Cockerell offers advice on how to get the most out of any training, conference, or class you attend. It begins by sitting in the front row.

Lee offers insight to how Disney determines how price their products. It is all about value, not price.

Being a professional means more than dressing nice. Being a professional is an attitude and a decision to act a certain way. A professional adds value in any situation.

Lee Cockerell also explains how companies give employees free fuel by recognizing them by name.

Many organizations get off track with bad policies and processes. Customers see it and feel it, but often, an organization does not realize the impact of bad process.

Lee Cockerell explains how you can identify what processes and policies are causing trouble for your organization.

Developing college and high school students into leaders gives them a head start in life. Lee addresses how students can begin to develop as leaders and how others can help.

Lee also reminds us, nothing is the way it is, it is the way you let it be.

Lee Cockerell tells the story about growing from a shy young man who dropped out of speech class in college to becoming a keynote speaker. He also offers tips on how you can give great presentations.

Lee also gives advice on getting the job you want by doing the best you possibly can at the job you have now.

When Lee Cockerell took a job with Disney he moved to Paris and hired 200 managers for a new resort. In this episode Lee explains how he created a Disney culture in Paris, where Disney did not have a presence.

Lee also offers advice on how to gain trust from your team.

If your business relies on a product as a competitive advantage, it is only a matter of time before you begin to lose customers. Other business can match your product, but your service will set you apart.

Excellent customer service can be the best competitive advantage.

Lee also discusses how entire communities can came together to offer great service and ensure tourists continue to return.

When the doors open at your business, it is as if the curtain opens for a show.

To put on a great show, it takes everyone in your organization to play their role. When everyone realizes they play a role in a show, the team can work together to create a great experience for the customer.

Lee explains how to adopt the concept of putting on a show in your organization.

Have you ever called a company with a question or concern only to be transferred to a customer service department?

Lee Cockerell explains that customer service is not a department. Instead, customer service is an organization wide attitude. It is an approach an organization take to giving authority to employees to serve the customer.