You’ve probably heard it before: Blogging helps you rank better on Google—and being the first search result in your city gets you more patients.

But if you’ve tried blogging, you’ve probably realized it’s not that easy to get ranked on Google. That’s because you need to follow certain guidelines for your blog to help your SEO results.

In this episode, Darcy Sullivan stops by to show you how to make your blog posts more SEO friendly. Ready to become Google’s go-to chiropractor in your city? Never see “zero website visitors” again and listen now!

Show highlights include:

- The two things you need to clearly define before you ever start writing. (5:15)

- 5 places in which to mention the keyword(s) you’re trying to rank for. (10:47)

- One great, free SEO tool that helps you optimize your blog posts with tailored advice for your content. (22:14)

- The hidden risks of posting “canned content” (it might even get you blacklisted on Google). (28:22)

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