In this episode of Modern Chiropractic Mastery, Dr. Kevin Christie is joined by Dr. Ashley Jordan, an associate coach at MCM, to discuss the essential topic of community outreach for chiropractic practices.
Dr. Jordan shares her journey from being a coaching client for five years to becoming a coach herself, and discusses the significant growth her practice has experienced through effective community outreach strategies. They explore the importance of integrating creative community engagement with digital marketing efforts to build a thriving practice.
Key topics covered include:
*The concept of five weekly community touches and how to implement it effectively.
*The role of monthly creative calls in generating innovative outreach ideas.
*Strategies for building a robust referral network with local professionals and organizations.
*Tips on organizing and structuring community outreach campaigns for maximum benefit.
*Insights on balancing work and preventing burnout while maintaining a high level of community engagement.
Whether you're a seasoned chiropractor or just starting out, this episode offers practical advice and actionable steps to enhance your community presence and grow your patient base.