In this episode of Modern Chiropractic Mastery, Dr. Kevin Christie explores the critical difference between signal and noise in business, using the metaphor of navigating a storm to illustrate how distractions can derail growth. He explains that successful chiropractors and entrepreneurs focus on high-leverage signals—key metrics like new patient numbers, office visits, revenue, and patient adherence—while filtering out low-value noise that consumes time and attention.

Dr. Christie shares practical strategies for maintaining focus, including building noise filters, committing to deep work habits, and eliminating at least one source of noise each week, helping chiropractors maximize their limited business and marketing time.

In this episode of Modern Chiropractic Mastery, Dr. Kevin Christie hosts Solomon Thimothy to discuss the intersection of AI search and chiropractic marketing. They delve into how chiropractors can leverage AI search to be found by potential patients, emphasizing the importance of consistent content creation.

Solomon shares his expertise in AI search optimization, detailing methodologies such as Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO). They also explore practical tools like WriteSonic and Semrush for tracking AI prompts and improving search visibility. The conversation highlights actionable strategies for chiropractors to ensure their practice remains discoverable in the evolving digital landscape. Additionally, Solomon offers insights into conducting audits to assess and improve online visibility.

This episode serves as a comprehensive guide for chiropractors looking to enhance their online presence through the latest in AI search technology.

In this solo episode of Modern Chiropractic Mastery, Dr. Kevin Christie delves into the often-overlooked positives of being a chiropractor. He acknowledges the challenges in the profession but emphasizes that every industry has its issues.

Drawing from responses in the Forward Thinking Chiropractic Alliance Facebook group, Dr. Christie highlights various benefits, including integrated settings, flexible schedules, the opportunity for entrepreneurship, and the unique privilege of healing patients. He also mentions the physicality of the job, social interactions, the potential for financial success, and reduced administrative burdens.

Dr. Christie encourages listeners to focus on these positives and maintain a 'deep life' by balancing community, craft, constitution, and contemplation.

In this episode of Modern Chiropractic Mastery, host Dr. Kevin Christie speaks with Amy Bukszpan PhD, an ultra-runner and mental performance coach, about the mental aspects of endurance sports and their application in business.

Bukszpan shares her experience working with endurance athletes on building mental toughness and resiliency, stressing the importance of flexibility and adaptability. The conversation covers strategies for emotional coping, self-talk, and the importance of having a strong support system.

Bukszpan also discusses the parallels between managing a business and training for ultra marathons, emphasizing the need for continuous learning and practice in overcoming challenges.

Tune in to learn how resilience in sports can translate to resilience in business.

In this episode of Modern Chiropractic Mastery, Dr. Kevin Christie reviews the positives and accomplishments of 2025, both personal and professional. He highlights family trips, successful mastermind groups, and record-breaking revenue in his chiropractic practice.

Looking ahead to 2026, Dr. Christie outlines his vision, emphasizing continued personal health improvements, revenue growth, new branding initiatives, and impactful collaborations. He also discusses strategies for sustaining business growth and invites listeners to explore coaching services for achieving their own practice goals.

In this episode, Dr. Tim  Bertelsman joins the podcast for the second time to discuss how AI is revolutionizing the chiropractic profession, particularly through its applications in Electronic Health Records (EHR).

Dr. Bertelsman shares his excitement about the future of healthcare and the role data plays in improving patient outcomes and satisfaction. The conversation covers the challenges of documentation, the potential of AI to streamline administrative tasks, and the importance of adopting new technologies to remain competitive. Practical examples of how AI can assist in clinical decision-making and content creation are also explored.

The episode concludes with insights on the ongoing development of an EHR system designed specifically for chiropractors, aimed at reducing overhead, enhancing efficiency, and elevating the profession.

In this episode of the MCM Student Business Show, hosts Dr. Kevin Christie and Dr. Gage Winkels, along with a special clinical segment from Dr. Mark King, provide invaluable insights for chiropractic students and new graduates.

The episode discusses key business strategies such as the importance of emergency and sinking funds, effective marketing with an Allied Health Network, and vital clinical advice including the necessity of becoming great at one skill and the significance of proper patient communication.

Dr. Christie and Dr. Winkels also address navigating career development post-graduation, emphasizing the importance of being open to different locations for better job opportunities and success.

In this episode of Modern Chiropractic Mastery, host Kevin Christie welcomes back financial expert Garrett Gunderson, who last appeared on the podcast in 2018.

Christie and Gunderson discuss the current financial landscape for chiropractors, emphasizing the importance of financial strategies beyond clinical skills. Topics include earning potential, psychological factors, and the necessity of financial planning for long-term security.

Garrett shares his personal journey, including overcoming health issues and navigating business challenges.

The episode also highlights resources for financial assessment and advice for both crisis recovery and prosperity enhancement. Listeners will gain valuable insights into making, keeping, and growing their money while maintaining their professional and personal well-being.

In this episode, Dr. Kevin Christie interviews Mark Sanna, a second-generation chiropractor, who shares his personal and professional journey in the chiropractic field.

Mark discusses the evolution of chiropractic care, from starting his practice in Connecticut in the mid-90s to becoming the CEO of Breakthrough Coaching. He emphasizes the importance of chiropractic adjustments, ongoing research, and multidisciplinary collaboration in advancing the profession.

Mark also talks about the significance of the Chiropractic Future strategic plan and emerging technologies like remote therapy monitoring, peptide therapies, and regenerative procedures. He envisions a future where chiropractic care plays a central role in overall health and longevity.

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In this episode of Modern Chiropractic Mastery, host Dr. Kevin Christie is joined by Carolyn Bolt of Crossfield Design. They discuss their collaboration on updating Dr. Christie's practice and dive into important trends and tips for chiropractic office design in 2025.

Topics include the importance of investing in office aesthetics and functionality, the impact of modern design on patient perception and ROI, and practical advice on optimizing office space for both patients and staff. Carolyn shares insights on evidence-based design from hospitals and how these principles can improve chiropractic practices.

Additionally, the episode covers the significance of updating office decor within 7-10 years, balancing aesthetics with functionality, and strategies for remodeling without disrupting daily operations.