The AI for Sales Podcast

Cutting Through the Noise with Relationship-Based Selling


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Summary
In this episode, Chad Burmeister interviews David Connors, the co-founder and CEO of The Swarm, a platform that helps sales teams leverage their company's network using AI. They discuss the power of AI in sales and how it can help sales teams cut through the noise and build trust at scale. They also explore the role of AI in personalized communication and the future of sales, where relationships and networks play a crucial role. The conversation highlights the importance of effective communication and the changing role of salespeople in the AI era.
Takeaways
AI has the potential to revolutionize sales by helping sales teams cut through the noise and build trust at scale.
Personalized communication is key in the age of AI, and leveraging AI tools can help salespeople create more effective and targeted messages.
The Swarm is a platform that maps and leverages the extended network of a company, allowing sales teams to identify warm introductions and build stronger relationships.
Relationship-based selling is becoming increasingly important as prospects are inundated with generic messages. Building trust and leveraging existing relationships can lead to higher conversion rates and win rates.
The future of sales is focused on building trust at scale and nurturing long-term relationships. Salespeople will have a more multi-dimensional role, with responsibility over the entire customer journey.
Chapters
00:00
Introduction and Background
03:08
The Power of AI in Sales
05:58
Leveraging AI for Personalized Communication
08:55
The Swarm: Mapping and Leveraging the Extended Network
12:08
Cutting Through the Noise with Relationship-Based Selling
14:56
The Future of Sales: Building Trust at Scale
20:59
The Importance of Effective Communication
24:00
The Impact of AI on Salespeople
25:30
Conclusion
Learn more about AI for Sales with Chad:
LinkedIn Group: https://www.linkedin.com/groups/12811259/
LinkedIn Personal Page: https://www.linkedin.com/in/chadburmeister/
YouTube Channel: https://www.youtube.com/@TheAIforSalesPodcast
TikTok: https://www.tiktok.com/@ai4sales
Facebook Page: https://www.facebook.com/theaiforsalespodcast/
Twitter Page: https://twitter.com/saleshack
The AI For Sales Podcast is sponsored by our proud partners:
BDR.ai | https://www.bdr.ai/
TruVersity | https://www.truversity.com/
Proudly brought to you by Nooks.ai and BDR.ai, we share proven
strategies and cutting-edge technologies that enable sales teams to
dramatically accelerate outcomes. Learn how to leverage AI, automation,
and conversational intelligence to 5X, 10X, or even 100X your impact.
The future of sales is here—let’s build it together.
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The AI for Sales PodcastBy Chad Burmeister

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