In 1948, brothers Adi and Rudi Dassler who lived in a small German town fell out. They went on to create globally renowned sportswear firms Adidas and Puma. Adi Dassler played a crucial role in West Germany's victory in the 1954 World Cup with his game-changing footwear. Reena Stanton-Sharma hears from Adi Dassler’s daughter Sigi Dassler, who remembers her dad’s obsession with sports shoes and talks about her fondness for rappers Run-DMC who paid tribute to her dad’s shoes in their 1986 song My Adidas.(Photo: Adi Dassler. Credit: Brauner/ullstein bild via Getty Images)

In 1948, brothers Adi and Rudi Dassler who lived in a small German town fell out. They went on to create globally renowned sportswear firms Adidas and Puma. Adi Dassler played a crucial role in West Germany's victory in the 1954 World Cup with his game-changing footwear. Reena Stanton-Sharma hears from Adi Dassler’s daughter Sigi Dassler, who remembers her dad’s obsession with sports shoes and talks about her fondness for rappers Run-DMC who paid tribute to her dad’s shoes in their 1986 song My Adidas. (Photo: Adi Dassler. Credit: Brauner/ullstein bild via Getty Images)

Dassler brothers’ rift

Eye-witness accounts brought to life by archive. Witness History is for those fascinated by and curious about the past. We take you to the events that have shaped our world through the eyes of the people who were there. For nine minutes every day, we take you back in time and all over the world, to examine wars, coups, scientific discoveries, cultural moments and much more. Recent episodes explore everything from how the Excel spreadsheet was developed, the creation of cartoon rabbit Miffy and how the sound barrier was broken.We look at the lives of some of the most famous leaders, artists, scientists and personalities in history, including: the moment Reagan and Gorbachev met in Geneva, Haitian singer Emerante de Pradines’ life and Omar Sharif’s legendary movie entrance in Lawrence of Arabia.You can learn all about fascinating and surprising stories, like the invention of a stent which has saved lives around the world; the birth of the G7; and the meeting of Maldives’ ministers underwater. We cover everything from World War Two and Cold War stories to Black History Month and our journeys into space.

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Eye-witness accounts brought to life by archive. Witness History is for those fascinated by and curious about the past. We take you to the events that have shaped our world through the eyes of the people who were there. For nine minutes every day, we take you back in time and all over the world, to examine wars, coups, scientific discoveries, cultural moments and much more. Recent episodes explore everything from how the Excel spreadsheet was developed, the creation of cartoon rabbit Miffy and how the sound barrier was broken. We look at the lives of some of the most famous leaders, artists, scientists and personalities in history, including: the moment Reagan and Gorbachev met in Geneva, Haitian singer Emerante de Pradines’ life and Omar Sharif’s legendary movie entrance in Lawrence of Arabia. You can learn all about fascinating and surprising stories, like the invention of a stent which has saved lives around the world; the birth of the G7; and the meeting of Maldives’ ministers underwater. We cover everything from World War Two and Cold War stories to Black History Month and our journeys into space.

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