Deconstructor of Fun

Which company took the most damage in 2023? What was the most disappointing game of the year? Who had the worst layoffs what were some of our most inaccurate takes?

Tune in to the realest awards show in the industry and hear our picks for each category on many more!

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Join us at PGC London >>> VIP Roundtables

In-app ads are either important or crucial depending on the genre of games you’re making. In this episode, I’m joined by Felix Braberg, a true ad monetization expert. Together we discuss the effect of privacy changes on ad monetization, practical ways for games to double their ad revenue, the efficacy of different ad formats, and the changes onset by Apple, Amazon, and Google to the whole ad monetization ecosystem. connect with Felix (www.felixbraberg.com)

Host Jen Donahoe sits down with Xsolla's Interim CEO and President, Chris Hewish, to get the juicy facts from Xsolla's State of Play Report. The insights apply to all platforms and regions, so be sure to listen in.

They cover 4 key topics:

- The rise of real-time payments

- Alternative Payments

- Web shops with new data from the top 100 companies

- The upcoming EU DMA and side-loading in iOS 17.2 beta

For more information about the State of Play report visit the Xsolla Blog here

With Miska downing soju faster than meat off a KBBQ grill, Eric and Jen lay down the law on Monopoly Go's UA numbers. Laura celebrates Apple's end-of-year awards, while Phil tells developers to hide yo' kids, hide yo' wife; Fortnite is coming for your genre. The crew talks about Epic's court victory that produced Tim Sweney's only natural smile to date.

Want to catch your Data.ai 2024 predictions in a TWIG-like format? We got you covered! Jen Donahoe, Michail Katkoff, Brett Nowak and Eric Kress hosted by Lexi Sydow, deconstructed the gaming market while planting several jabs at each others' predictions.Topics discussed:

How do you acquire your very first players without a marketing budget? What guerrilla marketing tactics work for games, and how can you execute them creatively?

Host, Jen Donahoe asks Julie Bonnecarrère and Pavel Afanasiev, co-founders of Northern Lights Entertainment (NLE), about their journey to soft launching on mobile under extreme budget constraints.

NLE is developing Nebulae (https://nebulae.world/) - a 4x strategy MMO for mobile & PC, where politics is a core gameplay component, and where players collectively control numerous political regimes - in space!

The not-so-Fabulous Five are right back at it discussing GTA 6 trailer that broke the internet. We recap Slush, the latest boondoggle with Mishka and Phil. Predict what the console gaming market will be in 2024 and get our engines revved up by the latest Forza Customs and Chrome Valley Customs.

Connect with the TWIG Cast to give feedback and keep the conversation going!

⁠Philip Black⁠, ⁠Jen Donahoe⁠, ⁠Eric Kress⁠, ⁠Laura Taranto & Mishka Katkoff

Ethan's back, and so is Kress telling him to "Get the F Out of here!" Laura breaks down June's Journey $1B revenue milestone with Ethan chiming in with a history lesson on Hidden Object games. Jen covers the nominees for the gam3.gg Web 3 awards. Kress gives a state of mobile games industry update and the team talks about the state SKAN4 and the upcoming SKAN5.

Connect with the TWIG Cast to give feedback and keep the conversation going (in alphabetical order)

Philip Black, Jen Donahoe, Eric Kress, Ethan Levy, Laura Taranto

What is the role of Product Marketing Managers (PMMs) in gaming?

We have a full house and lots of topics to cover! The talk of the week is Scopely's Monopoly Go crossing $1B in revenue in just 7 months. We have a Esports smackdown and we also talk a bit about Web3 to keep things spicy.

Kudos to our sponsors: Heroic Labs, Xsolla, AppsFlyer, and Data.ai