Everyone’s got an idea for a business at some point in their life. Laura Nixon did something about it. A hygienist, troubled by the volume of plastic waste in the dental sector, Laura founded Solid, which replaces unrecyclable plastic tubes with toothpaste tablets and powder in glass jars. Solid’s product lineup includes the world’s first in-store toothpaste dispenser, and teeth whitener.

Solid was a finalist in the Sustainable Business Awards and was included in the exciting SBN Next 95 list of innovators.