The Chase Jarvis LIVE Show

Design + Creativity Lecture with Renowned Designer Paula Scher


Listen Later

EDITORS NOTE: If you want to see some of the work/imagery referenced in this podcast, you can follow along with timestamps on the blog.

Graphic designers are tasked with creating new and all-encompassing identities for institutions, from signage to promotional materials and even swag. But what happens after the job is done and the institution is responsible for implementing their new identity all on their own?

The work of Paula Scher, a designer and partner in the New York office of the international design consultancy Pentagram and one of the world’s most acclaimed graphic designers, pushes the boundaries of visual communication while establishing a template meant to be tinkered with. She provides her clients with a kit of parts in the form of typography that will serve them and their institutions for years to come.

Scher has established a legacy by pushing the boundaries of what typography can be. She isn’t afraid to invent new typefaces or use existing ones in completely unexpected ways to communicate the mission and aspirations of the project. Her work demonstrates that graphic design can be much more than letters and shapes on a page, but rather a tool to provoke, engage and even shape the way people occupy a space.

To accompany the episode, I added some of the images from Paula's presentation on my blog here.

Enjoy!

Have a question? Text me 1-206-309-5177
 Tweet me @chasejarvis

--- Today's episode is brought to you by CreativeLive. CreativeLive is the world's largest hub for online creative education in photo/video, art/design, music/audio, craft/maker and the ability to make a living in any of those disciplines. They are high quality, highly curated classes taught by the world’s top experts -- Pulitzer, Oscar, Grammy Award winners, New York Times best selling authors and the best entrepreneurs of our times.

...more
View all episodesView all episodes
Download on the App Store

The Chase Jarvis LIVE ShowBy Chase Jarvis

  • 4.8
  • 4.8
  • 4.8
  • 4.8
  • 4.8

4.8

569 ratings


More shows like The Chase Jarvis LIVE Show

View all
Daily Creative with Todd Henry by Todd Henry

Daily Creative with Todd Henry

516 Listeners

Sounds True: Insights at the Edge by Tami Simon

Sounds True: Insights at the Edge

1,843 Listeners

The Rich Roll Podcast by Rich Roll

The Rich Roll Podcast

11,857 Listeners

The School of Greatness by Lewis Howes

The School of Greatness

21,108 Listeners

Good Life Project by Jonathan Fields / Acast

Good Life Project

3,317 Listeners

The One You Feed by Eric Zimmer

The One You Feed

2,511 Listeners

The Knowledge Project with Shane Parrish by Shane Parrish

The Knowledge Project with Shane Parrish

2,654 Listeners

Finding Mastery with Dr. Michael Gervais by Dr. Michael Gervais

Finding Mastery with Dr. Michael Gervais

1,662 Listeners

10% Happier with Dan Harris by 10% Happier

10% Happier with Dan Harris

12,581 Listeners

Being Well with Forrest Hanson and Dr. Rick Hanson by Rick Hanson, Ph.D., Forrest Hanson

Being Well with Forrest Hanson and Dr. Rick Hanson

2,458 Listeners

Magic Lessons with Elizabeth Gilbert by Elizabeth Gilbert and Maximum Fun

Magic Lessons with Elizabeth Gilbert

1,424 Listeners

The Marie Forleo Podcast by Marie Forleo

The Marie Forleo Podcast

1,648 Listeners

The Daily Stoic by Daily Stoic | Backyard Ventures

The Daily Stoic

4,790 Listeners

The Gathering Room Podcast by Martha Beck

The Gathering Room Podcast

658 Listeners

The Midlife Chrysalis by Chip Conley

The Midlife Chrysalis

22 Listeners