What's the difference between a $5 mug and a $15 mug? Generally, it's all about the branding and packaging. Today Miriam Brafman, founder and CEO of Packlane.com, joins the show to give us a crash course on custom packaging and how it impacts customer experience. Listen in as she explains how her company customizes packaging for ecommerce sellers and how you can get started on improving your own packaging.

You can find show notes and more information by clicking here: https://bit.ly/2pOMBBq

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