Discovery calls are complex - and crucial to your businesses success. It’s when you find out if the client is a good fit, when you build value to charge higher prices, and when you learn what triggers their deepest desires for your services.

On this episode of Own Your Business, I give you six must-dos on every discovery call. Tune in to hear more about:

- A simple trick to mirror clients and get them to like you

- Good and bad question types, including which questions backfire

- My top way to dig beneath the surface for deeper-seeded needs

- How to end the discovery call with a lasting impression