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Value pricing legend Ron Baker joins me to talk about the next pricing model for service professionals.
Ron’s Bio
Ronald J. Baker started his CPA career in 1984 with KPMG’s Private Business Advisory Services in San Francisco. Today, he is the founder of VeraSage Institute—the leading think tank dedicated to educating professionals internationally—a radio talk-show host on The Soul of Enterprise: Business in the Knowledge Economy, and the Chief Value Officer at Armanino LLP.
Ron has authored seven best-selling books, including: The Firm of the Future; Pricing on Purpose; Measure What Matters to Customers; and Implementing Value Pricing.
Ron has toured the world, spreading his value-pricing message to over 210,000 professionals. He has been named on Accounting Today’s 2001-2007, and 2011-2018 Top 100 Most Influential People in the profession; and inducted into the CPA Practice Advisor Hall of Fame in 2018. He is a faculty member of the Professional Pricing Society. He presently resides in Petaluma, California.
To contact Ron Baker:
E-mail: [email protected]
Website/Blog: www.verasage.com and www.thesoulofenterprise.com
Twitter @ronaldbaker
Related Links
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Before you go!
The next time someone asks you for your hourly rate, I want you to stop what you're doing and head on over to valuepricingbootcamp.com to sign up for my free value pricing email course.
Hope to see you there!
Reuven Lerner on building a software training business.
Reuven's Bio:
Reuven is a full-time Python trainer. In a given year, he teaches courses at companies in the United States, Europe, Israel, and China — as well as to people around the world, via his online courses.
Reuven created one of the first 100 Web sites in the world just after graduating from MIT’s computer science department. He opened Lerner Consulting in 1995, and has been offering training services since 1996.
Reuven’s most recent book is “Python Workout,” a collection of Python exercises with extensive explanations, published by Manning.
Reuven’s free, weekly “Better developers” newsletter, about Python and software engineering, is read by more than 10,000 developers around the globe. His “Trainer weekly” newsletter is similarly popular among people who give corporate training.
Links:
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Before you go!
The next time someone asks you for your hourly rate, I want you to stop what you're doing and head on over to valuepricingbootcamp.com to sign up for my free value pricing email course.
Hope to see you there!
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