So you hit the slump. Yesterday, we talked about not panicking, relaxing, starting to go through that process, so you can begin to get your confidence back. Well, getting your confidence back is definitely one thing you should do or focus on doing when you are in a slump. Basketball shooters can't hit threes, they gotta see the ball go in the bucket, so you start with layups. Cause layups can be made pretty easily by almost anybody on the court. You don't need the same amount of skill to hit a 15-foot jump shot that you do a two-foot layup. So you watch the ball, go in the bucket. It's one of those mind over matter-type things you take control of the things that you can control. Well, you get your confidence back, start setting small daily goals. And once you start hitting those daily goals, then go to weekly goals. And once you start hitting those weekly goals, then go to monthly goals. It's like clearing out your email inbox or organizing your Google drive. We got a couple of Google drives in the business, and sometimes it's like going through, a closet of a hoarder. Sh*t, we gotta find where this stuff is. Well, if you just look at it from a hole, you're not going to be able to accomplish it. You're not gonna be able to accomplish what you're trying to accomplish. The same thing with a sales slump, like start at the beginning and work your way through it. When you get some confidence and start building on that confidence as you build on that confidence, you're gonna push yourself out of the slump. You'll definitely DMN8 the day.

What's happening listeners? DMN8 the day. God, don't that song gets you pumped up, DMN8 the day, that's what we about to do, cause that's what we're about to do. I'm gonna give you some takeaways when you hit that inevitable slump, some of you guys have never been in sales. You start a business and realize you're a salesperson. Cause you have to be a salesperson. It's like a hunter, you kill what you eat. Right? Well, the same thing in business, you have to take on those sales skills. So the inevitable thing that happens to every salesperson is a slump. So how do we overcome the slump? Well, that's what I'm gonna teach you over these next 10 episodes, Overcoming the Slump. So the first thing about overcoming the slump is not panicking. Don't you dare panic. When a slump hits or something happens that punches you in the gut, hits you in the nose, smacks you around. The first thing you have to do is just pause, take a long deep breath and relax. I am not a baseball fan, but I used to enjoy watching the Yankees, especially when Derek Jeter played and they were in their World Series hunt, and Derek Jeter inevitably had some hitting slumps, some batting slumps, every great player goes into a slump. I remember Michael Jordan having a shooting slump, Kobe Bryant having a shooting slump, right? So let's be honest, basketball is a real sport, baseball is just a little hobby, right? All you baseball fans, I just p*ssed you all off. Well, don't worry, stick around, I'll p*ss everybody else off too, but there's always a slump and you have to have a process to get out of the slump. The first thing you do is you pause, take a break, relax, chill the f*ck out. Right? The next thing you do is figure out where in your process you're missing the boat. So how can you do that? Well, listen to yourself sell. That's the first thing I recommend in trying to overcome the slump is to start recording your sales calls, listen to how you sell. I know that, if I back to my 20-year-old self, selling, I missed a lot of opportunities because I was more interested in answering their question and I knew I had the solution instead of just listening, letting them tell me what was wrong and then providing a solution. I already knew the solution. So let me tell you, but they wanna be heard. Right? So I figured that out throughout my process of just shut the f*ck up. And I know that if I'm not converting, then I'm probably not listening. I'm just telling. I'm just selling. Well, don't panic, know that there's something that's wrong, and start to investigate your process. Start at the beginning and work through it. Some way, somewhere through that process, you'll find while you're slumping, you'll get your mojo back, and you'll DMN8 the day.

We're in a 10-day series, DMN8 Your Market in 90 Days, a step-by-step guide to grow your revenue. It's a book I wrote in September of 2019 today's day 10. So if you haven't heard the other episodes go back and listen. Today's day 10. You wanna buy the book? Go to the show notes. The link is there. You can get the paperback or the Kindle. Get the book, be awesome. DMN8 your market today. We're on Chapter Nine: Skill Building - Writing. Writing daily is a habit that every business owner needs to develop. Some are great at it and others loathe it. Here's the deal - the more you work that muscle, the better you become. First thing every morning open up the notes app in your phone or a word document on your laptop and start writing. There's no wrong or right way to write. When you're trying to get into the habit. Just write! Here are a few subjects to help you focus but really if you decide to write about the way the sun looks rising in the East you are winning, but if you need subjects, think about these: Recently Completed Jobs Employee Wins Difficult Decisions Customer Scenarios Employee Issues Personal Stories The best thing to practice when writing is transparency. Transparency delivers honesty to your audience which will then allow them to connect with you on a personal level. Always connect on a personal level with prospects and customers and you'll never be unsuccessful in your business or life. For everybody listening and have listened to the last 10 episodes of this. My entire purpose for writing this book was not to become a millionaire. The pricing and the distribution would not allow that like ever like I'd have to sell at least 300,000 copies of this thing. I think we're a couple thousand so far. But the whole ideal of this book is to give you a roadmap, and that's what the rest of this book is about. It's a 90-day roadmap. Here's what you do day one here that you do day two and all those skills that I just gave you along with you joining the Facebook group where there's some PDFs and some files you can download for scripts and things like that. All of these things I gave you are tools. How good is a hammer if it just sits on the bench? how good is a drill, if it's never put in your hand? How good is a level if it's never put on anything to see if it's level or not? Like these are tools and the tools have to be used. And if you don't do the action, you're gonna be the same place you were in three months that you are today. So the idea is to grow your revenue. The idea is to DMN8 your market. In order to do that, you have to take action. And when you take action, you'll DMN8 the day.   DMN8 Your Market in 90 Days Book   If you're interested in learning more about Gary Geiman and/or DMN8 Partners, you can visit these online resources for more information:   https://salvonow.com https://www.facebook.com/gwgeiman72 https://www.facebook.com/dmn8partners https://www.youtube.com/c/TheMarketingMafia   or you can email Gary at [email protected] or call the office at 859-757-2252.

We're in a 10 episode series, DMN8 Your Market in 90 Days, a step-by-step guide to grow your revenue. It's a book I wrote in September of 2019 to help business owners grow their business, capture more revenue, dominate their market. You want a copy of this book. You can get it in paperback or kind go to the show notes. There's the Amazon link. Buy the book, be awesome. DMN8 your market today. We're on Chapter Eight: Skill Building - Effective Questions In all my years of selling services (primarily) and owning service businesses, I've found that the most important skill to develop is learning how to ask effective questions. You know the kind. The questions that elicit responses that aren't "yes" or "no". The questions that require thought and multiple sentence responses. Why is it important to ask effective questions? Simple. When you ask effective questions, your prospect's answers will typically tell you how you need to sell them or what it will take to get them to buy from you. I believe that having five effective questions available for every service you sell and ready to fire them off without hesitation puts you in the driver's seat. In sales, like motion negotiations - He who talks most, loses. When you're able to ask your prospect questions that uncovers the pain of why they need you or gives you buying signals, your job becomes very easy. Think of about five questions that will require your prospect to answer you with more than a "yes" or "no" answer. These are questions that usually start with "W". What, Where, Why, When, Who? Think about scenarios you've witnessed that have created "W" questions about your business. Write those questions down. Just like your elevator speech, commit these questions and answers to memory. When you ask the question to the prospect, just be quiet and listen to the answer. When you think they have completed their answer, count to 10 before you speak. Most of the time that pause (it's called a pregnant pause.) will cause your prospect to continue with their answer. Remember he who talks most, loses. Every time there is a sale, there is a winner and a loser in order for you to be successful, you want to be the winner more than the loser. As you progress with these five questions, you'll begin to notice more question opportunities. Continually add these effective questions to your repertoire so you can focus on uncovering your prospect's true needs. Selling is not telling. It's the biggest thing I want you to know. It's not telling your features and benefits. Selling is asking your prospect questions, finding out what their need is, and then answering their need with a solution that you can provide. If you listen and you listen with the intent to be able to provide a solution, you'll DMN8 the day.   DMN8 Your Market in 90 Days Book   If you're interested in learning more about Gary Geiman and/or DMN8 Partners, you can visit these online resources for more information:   https://salvonow.com https://www.facebook.com/gwgeiman72 https://www.facebook.com/dmn8partners https://www.youtube.com/c/TheMarketingMafia   or you can email Gary at [email protected] or call the office at 859-757-2252.

In a series, 10 episode series, DMN8 Your Market in 90 Days, a step-by-step guide to grow your business. It's a book I wrote in September of 2019. If you wanna buy the book, the link is in the show notes, go there now, click on that. You can get the paperback or the Kindle. Get the book, DMN8 your market today. Chapter Seven: Skill Building - Content Production Plan. As a business owner, we have so many things to do on a daily, weekly and even monthly basis that little things like producing content gets overlooked. Let me implore you to make producing content as important as writing checks to pay bills to keep the lights on. It's the blood vessels and capillaries of your business. Consistently produced content will create engagement, reach and leads! So how are you supposed to produce content consistently? The easiest way to produce content is to do Facebook live videos. Wait, I'm trying to trick you into using Facebook live, right? No seriously, using Facebook live helps you to produce content for other platforms. Let me explain.  When you do a Facebook live post, you create a video which is an mp4 file. You can download the mp4 file and then use that to post those videos on other social media platforms. By using a transcription service, you can take the transcript of the video, add the video or picture and post that to places like LinkedIn, Google My Business and even your website blog. Here's the exact process to use: Go live on your Facebook Business page (5-8 minutes is the goal). Follow the guidelines from the previous chapter. After the video is posted to your page (there is a short delay), click on the three horizontal dots in the upper right corner and then click Download Video. The Video will re-populate in a new window in the lower right corner, click on the 3 vertical dots and click Download Video again. This time you'll be able to save the mp4 file to your desktop or laptop. Search for a transcription service online. (I use rev.com.). These services can usually transcribe your videos within a couple hours for 10, 20, 30 cents a minute, up to $1 a minute of the recorded video. Once you receive the transcript, you'll have to do some editing, but within a couple minutes you'll have a readable format of your video. Post a transcript and video to your website blog. Post a transcript and video to YouTube. Post a transcript and video to LinkedIn. Post a transcript and a picture from the video to Instagram. Post a link from the blog on Twitter with the picture you used on Instagram. That's content for six platforms from one Facebook live video! To me, that's DMN8-ing the content game. Look, content production is critical. Follow my content production plan and create content for six platforms with one video, and you'll DMN8 the day.   DMN8 Your Market in 90 Days Book   If you're interested in learning more about Gary Geiman and/or DMN8 Partners, you can visit these online resources for more information:   https://salvonow.com https://www.facebook.com/gwgeiman72 https://www.facebook.com/dmn8partners https://www.youtube.com/c/TheMarketingMafia   or you can email Gary at [email protected] or call the office at 859-757-2252.

We are in a 10 episode series on DMN8 Market in 90 Days, a step-by-step guide to grow your revenue. It's a book I wrote in September of 2019. If you wanna buy the book, the link is in the show notes below, click on it, go to Amazon. You can get the paperback or the Kindle. Get the book, follow along. We're into chapter six today, Skill Building - Live Video. A little 4runner to this chapter. I built my following in 2017, February of 2017. I started building a following on social media that eventually became this business in November of 2017, 9 months later. But I built that following from doing live Facebook video. I remember being asked after I did about two or three of those videos. "Hey, what's your, what's your goal here? What are you trying to accomplish?" I don't know. I don't know yet. I was gonna put out content. See what happens? Nine months later, we started this business Chapter Six today: Skill Building - Live Video. Getting comfortable doing live videos on Facebook and YouTube will help to quickly increase your success! Unfortunately, the only way to get comfortable doing live video is to just do it. Here's the process I followed before and during live videos. Have a specific subject to discuss. Do the video in a well at space or with minimal glare. In the first 10 seconds of the video, introduce yourself on the topic. Engage the audience. Answer their questions and ask them questions. Ask for "likes" while you're live. The more engagement during the video the more likely your video will appear in other PE people's feeds which increases your reach. Ask the audience to share the video to their page. Ask the audience a question and put their answer in the comments. Be consistent and do live video daily. For video ideals: Look at online forums where your customers ask questions about your services. Answer the questions posted on your social media profiles about your services. Introduce a new service. Show your company's growth. Discuss engaging items regarding your community. There isn't a rule to what you should or shouldn't post just be entertaining, engaging, or educational with your videos and you'll be successful. Like I said, live video is critical. Do live video. If you haven't done live video yet commit today to start doing live video. Do live video, you'll DMN8 the day.   DMN8 Your Market in 90 Days Book   If you're interested in learning more about Gary Geiman and/or DMN8 Partners, you can visit these online resources for more information:   https://salvonow.com https://www.facebook.com/gwgeiman72 https://www.facebook.com/dmn8partners https://www.youtube.com/c/TheMarketingMafia   or you can email Gary at [email protected] or call the office at 859-757-2252.

So we're in a 10 episode series, DMN8 Your Market in 90 Days, a step-by-step guide to grow your revenue. It's a book I wrote back in September of 2019 for the sole purpose of helping home service business owners, rock the fricking market, dominate the mark, let's grow our business, right? So we're on chapter five, Skill Building - Service Videos. Service videos are important for social media, your website and to answer questions asked by your prospects. If you perform services that aren't physical, having a video describing what work is performed and how those services can help your prospect are just as important. The easiest way to develop a library of service videos is to show your work. Use your phone to record a service being performed at a customer's house.  In these videos be very descriptive. In fact, there is no such thing as over-describing. Done correctly, these videos can make you money! To get started, write down a complete list of every service you provide. Continue by listing each component of the services and what is used to complete the service. If you have to use specialized equipment, products not available to the public or specific processes to complete the service, make sure you detail these actions. Unless a part of your service is proprietary to your success, show every piece of the process. Don't get caught up in concerning yourself with your "competition" stealing your ideas. More than likely, they know about your process and they think that their modification to the process gives them a leg up. Once you've completed these videos, you need to post them everywhere! This includes but isn't limited to your website, social media profiles. Ask your friends and family to share these videos to their profiles as well. Think you yourself as P.T. Barnum and you're trying to promote your company to anyone and everyone who will listen - these videos are a great way to promote you, your company and the services you provide. I'll say this, and I say it all the time. Video is the communication tool that will grow your business. Video. People love watching videos. And in fact, two and a half years later, videos are even more prevalent than they were then, we got things like reels, and oh my God, the dreaded TikTok, stories. The list goes on and on and on. Create video, create content, DMN8 the day.   DMN8 Your Market in 90 Days Book   If you're interested in learning more about Gary Geiman and/or DMN8 Partners, you can visit these online resources for more information:   https://salvonow.com https://www.facebook.com/gwgeiman72 https://www.facebook.com/dmn8partners https://www.youtube.com/c/TheMarketingMafia   or you can email Gary at [email protected] or call the office at 859-757-2252.

We're in a 10-day episode list regarding DMN8 Your Market in 90 Days, a step-by-step guide to grow your revenue. It's a book I wrote in September 2019 and each day we're going through a chapter. Today, we're on chapter four, Skill-Building - Elevator Speech. An elevator speech is a clear and concise brief message about you. It's your commercial. Treat it like it's your super bowl commercial. In this commercial, you need to communicate the following: Introduce yourself Introduce your company Give a brief description of what problem(s) you can solve Provide a call to action An elevator speech received its terminology because it's typically about 15 to 20 seconds, the time it takes people to ride from the top to the bottom of a building in an elevator. (The idea behind having an elevator speech is that you are prepared to share this information with anyone at any time, even in an elevator.) It is important to have your elevator speech committed to memory. Rehearse your elevator speech and front of a mirror. The important thing is to practice it out loud. You want it to sound natural. Get comfortable with what you have to say so it sounds second nature to anyone hearing it for the first time. This elevator speech is absolutely no longer than 15 to 20 seconds or in words, approximately 50 to 60 words or in sentences, five to six sentences. Here's my elevator speech. I'm Gary Geiman - My company, DMN8 Partners, helps businesses DMN8 their market through strategic search and social marketing. We utilize automation to bring marketing solutions to small and mid-size businesses that are typically only received by larger organizations. What marketing obstacles are keeping your company from growing? Deliver correctly, this can generate attention, interest, decision, and action. That's a Glengarry Glen Ross referral. But building your elevator speech, that skill is very, very important to your success. What do you do? And we get tongue-tied. That's the question that crushes us. When we're at a restaurant, we're at a party with friends, we're at a family function. We should be able to tell people what we do quickly and effectively. So they get the understanding. Look, you're listening in to this book right now, but in the link and in, in the link of every episode that we've done, or I'm sorry, in the text of every episode that we've done in the show notes, there's a link to buy this book. It's on Amazon, I think paperback it's $5.99. You can get a Kendall for like $3. If you have Kendall unlimited, it's free, but get this book follow along. Let's DMN8 the day.   DMN8 Your Market in 90 Days Book   If you're interested in learning more about Gary Geiman and/or DMN8 Partners, you can visit these online resources for more information:   https://salvonow.com https://www.facebook.com/gwgeiman72 https://www.facebook.com/dmn8partners https://www.youtube.com/c/TheMarketingMafia   or you can email Gary at [email protected] or call the office at 859-757-2252.

Next of the 10-day series, DMN8 Your Market in 90 Days, a step-by-step guide to grow your revenue. It's a book that I wrote in September of 2019 to help you grow your business, give you an action plan to do it. Today, we are on chapter three, building your prospect list. This is the beginning of any marketing campaign. Identifying your target audience. However, building a prospect list goes a step further and actually identifies specific people and their contact information. With this beginning exercise, I want you to write down the following: 1. Title/Job description of your targeted prospects. 2. Location - City, State, Region of your targeted prospects. 3. Shared characteristics of your targeted prospects. Now go find 10 individuals who fit these criteria. Opening excel spreadsheet and list their name, business address, phone number, email address and website. Each day during this 90-day period, your task will be to add one additional name to this list and replacing any that you lose. At the end of the 90-day period, you will have a list of 100 targeted prospects with complete contact information. Your process daily will be connect with 10 people on the list. Your connections will happen one of the following ways: 1. Send the prospect and introductory email. Just introduce yourself, your business, and provide a little personal tidbit about you. Don't sell! 2. Text the prospect a follow-up or thank you. Don't sell! 3. Message the prospect on social media with a link to an article that you found helpful and why they might like it. Don't sell! 4. like and comment on a social media post on at least two platforms. Don't sell! You're probably starting to see the light that you aren't selling. Why? You have to begin to build credibility. The sales funnel is no like, and trust a person can't buy from you until they trust you. And they won't trust you until they know. And then like you be patient with the process. It will reap huge rewards in a very short period. This whole thing of building your prospect list, different people call it different things. Ryan Stewman calls a build your machine, but having a prospect list that you go after and you pursue on a daily basis is what's going to help you grow your business more than anything else you can do. Trust me, there's a ton of activity in here related to multiple activities, but getting this chapter right and getting this process right, is critical to your success. Get your prospect list dialed in so you can DMN8 the day.   DMN8 Your Market in 90 Days Book   If you're interested in learning more about Gary Geiman and/or DMN8 Partners, you can visit these online resources for more information:   https://salvonow.com https://www.facebook.com/gwgeiman72 https://www.facebook.com/dmn8partners https://www.youtube.com/c/TheMarketingMafia   or you can email Gary at [email protected] or call the office at 859-757-2252.