Creating Disney Magic

Don't Be Good When You Can Be Great


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Today Jody and I are talking about what it takes to create a great experience. I have visited restaurants where the food was good, but the waiter was great. Their service elevated the experience. A middle-of-the-road product can be elevated into a good experience through great customer service.

Products aren't what sets a company or organization apart. Service that shines can outweigh the product it produces. The beauty of great service is anyone can do it. You don't have to be in leadership or have a title. You may not be in a position to do anything about the product itself, but you can serve people well. Anyone can be the one who says I am going to do what I can where I am at with what I have, and that is what causes an organization to shine.

For those in leadership, the level of service your team provides is your responsibility. If you hire the right people, put them in the right position, and communicate and enforce clear expectations, you will cultivate a culture that produces excellent service. If your company isn't known for good service, as a leader, it is your fault. If you walk past a mistake, you've set a new standard. The right people in the right jobs with the right expectations make the right decisions and execute the level of service you expect.

When it comes to service and how you care for your customer, set expectations with your team. Make sure they know what they are. Then enforce those expectations. This will ensure your team is empowered and equipped to excel and pass that excellence on to your customers.

If you want to work with a team that will give great service, you need to check out Magical Vacation Planners and see what they can do for you. You can reach them at 407-442-2694.

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Creating Disney MagicBy Lee Cockerell

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