Struggling with social media but know you need it for your health coaching biz? Learn how to turn one piece of content into two weeks of posts, staying authentic and engaged. Let's make marketing work for us!

Erin Power shares a comprehensive and practical content marketing strategy tailored specifically for health coaches. In this episode, she explains how to efficiently create and repurpose content to maintain a strong online presence, even if you're not a fan of social media.

Erin emphasizes the importance of consistency in marketing and provides actionable steps, from writing an inspiring email to turning it into multiple pieces of content across different platforms. Tune in to learn why embracing this approach can dramatically improve your client attraction efforts.

Episode Overview:

0:00 Introduction to Content Marketing Strategy

1:52 The Importance of Social Media for Coaches

3:12 Overcoming Social Media Reluctance

5:32 Alternative Marketing Methods

9:47 Creating Engaging Content

12:11 Personal Anecdote: Content Marketing That Feels Good

14:10 Repurposing Content Across Platforms

21:04 Effortless Podcast Distribution

21:52 Maximizing Content Reach

22:32 Creating Short Form Content

23:42 Repurposing Long-Form Content

24:45 Leveraging Social Media Platforms

25:50 Consistency and Engagement

30:46 The Power of Repetition

32:29 Outsourcing Content Management

34:17 Final Thoughts on Content Strategy

Connect with Erin at:

• Submit your questions to [email protected]
• Website: primalhealthcoach.com Instagram: @primalhealthcoach

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Health Coach Radio is a podcast that dives deep into the world of health and fitness coaching, brought to you by Primal Health Coach Institute, founded by the renowned Mark Sisson. Join your host, Erin Power, a proud graduate of Primal Health Coach Institute, as she shares inspiring stories and expert insights on elevating your coaching practice. If you're curious about transforming your life through the power of health and/or fitness coaching, visit primalhealthcoach.com/hcr/. Discover the transformative journey of Primal living and explore how Primal Health Coach Institute can empower you to make a real impact on people's lives.