00:00 Introduction and Sponsorships

01:51 Navigating Natural Disasters and Personal Experiences

04:06 Transitioning to the Cannabis Industry

09:50 Challenges in the Cannabis Business

14:04 The Shift to Short Form Content Creation

20:08 The Rise of Short Form Video

26:06 Building a Community Through Content

29:59 The Value of Authentic Content Creation

36:45 Balancing Depth and Breadth in Content Creation

43:10 The Nuances of Selling Information and Courses

51:20 The Importance of Data in Business Operations

01:00:13 Creating Team-Focused Learning Experiences

01:08:56 Short Form Content: The Future of Brand Storytelling

Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUw

Colin Landforce - https://landforce.com/

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