Ecommerce Conversations

Dimitri Krakovsky is the vice president of product, Yahoo! Small Business. He discusses the merits of a hosted shopping cart solution and various trends he sees in the ecommerce landscape that ecommerce owners need to be aware of.

Julian Green, director of ProStores, discusses the landscape of shopping cart options for small ecommerce businesses, some of the merits of a hosted solution and trends that might impact ecommerce owners.

Corey Koenig, channel sales manager for Authorize.Net, provides an interesting insight into the landscape of shopping carts and what a payment gateway like Authorize.Net is concerned about. Koenig also discusses PCI compliance, something each ecommerce merchant is required to follow.

Claire Henderson is the owner and president of ChristmasNightInc.com, a business and website that have evolved through the years, but simple principles have guided her business since its inception: Know your product, know your market and provide great customer service.

Manish Chowdhary of GoECart outlines in great detail his vision of the future of online shopping carts as well as discussed some of the differences between software solutions and hosted cart solutions.

Mike Randolph is the founder and CEO of AbleCommerce. He discusses the merits of a software shopping cart solution, how that differs from hosted solutions like Yahoo! Stores and various trends he sees in the ecommerce landscape that ecommerce owners need to be aware of.

Equilibrium is one company in the marketplace that automates imaging solutions and offers various display options including zoom and pan features. Sean Barger, CEO of Equilibrium, says there’s been a number of studies showing that people are more likely to buy a product if they can see the details — the front, the back and close-ups — especially for items that are detail-oriented, such a jewelry and electronics. He recently spoke to Practical Ecommerce’s Contributing Editor Mitch Bettis about the benefits of product display software.

AuctionCheckout offers a competitively priced merchant account package that is an alternative to PayPal. It’s one resource in the marketplace that can be used by an ecommerce owner to serve as a merchant account on his site and also be integrated on an auction site like eBay and Overstock so an ecommerce owner doesn’t need multiple payment channels. John Waldron and Sloane Bouchever acquired AuctionCheckout (www.auctioncheckout.com) in mid-July and recently spoke to Practical Ecommerce’s Contributing Editor Mitch Bettis.

Clint Smith, co-founder of Emma, discusses several important tips to improve email campaigns and addresses that age-old question of whether an email should use images or not. This podcast is the first in a series of podcasts with Clint Smith covering email marketing.