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Ecommerce: Ecommerce business type 2 – High-Ticket One-Timers Explained
Most ecommerce advice doesn’t apply to high-ticket stores — because they follow completely different rules.
In this episode, Mark and Ian break down the second of the 5 ecommerce business types: The High-Ticket One-Timer — and how it totally changes your strategy.
Whether you’re selling sofas, tiles, custom bikes, or industrial equipment, you’ll learn:,
•Why your ads aren’t converting (and why ROAS looks broken),
•How to fix your lead capture, upsells, and cashflow timing,
•What the 3 success levers are that actually move the needle,
•How to avoid death-by-yoyo-spending when the market shifts,
•Why agencies often destroy this model by treating it like a volume retailer,
If you’ve ever thought “Why isn’t this working?” — this episode will give you the diagnosis and strategy reset you need.
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/
2. Grab a copy of our book - https://book.hammersleybrothers.com/
3. Join the Ultimate Guide To Ecommerce Facebook group and connect with e-commerce owners who are scaling too - https://www.facebook.com/groups/924567391291786
View all episodes
By The Hammersley Brothers
5
11 ratings
Most ecommerce advice doesn’t apply to high-ticket stores — because they follow completely different rules.
In this episode, Mark and Ian break down the second of the 5 ecommerce business types: The High-Ticket One-Timer — and how it totally changes your strategy.
Whether you’re selling sofas, tiles, custom bikes, or industrial equipment, you’ll learn:,
•Why your ads aren’t converting (and why ROAS looks broken),
•How to fix your lead capture, upsells, and cashflow timing,
•What the 3 success levers are that actually move the needle,
•How to avoid death-by-yoyo-spending when the market shifts,
•Why agencies often destroy this model by treating it like a volume retailer,
If you’ve ever thought “Why isn’t this working?” — this episode will give you the diagnosis and strategy reset you need.
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/
2. Grab a copy of our book - https://book.hammersleybrothers.com/
3. Join the Ultimate Guide To Ecommerce Facebook group and connect with e-commerce owners who are scaling too - https://www.facebook.com/groups/924567391291786
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