In this episode, Ian and Mark talk through the fundamentals of ecommerce that 99% of people miss.  They cover the true cost of these mistakes and the fascination of the new 'shiny thing'.

P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:

1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/

2. Grab a copy of our book - https://book.hammersleybrothers.com/