It’s such an honour to connect with likeminded and powerful women and my guest today, Karen Matthews, is no exception. With over 25 years’ experience leading turnaround, change and growth, Karen is the queen of business transformation.

Karen has led business turnaround strategies for several well-known brands including Ella Bache, Guess, and Freedom Furniture, and has won several awards over her career including Telstra NSW Businesswoman of the Year and PwC National Franchise Woman of the Year. She is as authentic as they come and it’s my privilege to be mentoring her through the exciting changes happening in her business. 

In this conversation, Karen and I discuss some of what she talks about in her recent book, “Demystifying the Road to Change”. We talk about the telltale signs that a business needs to change and how the first thing that needs to happen is a reality check. 

Change is disrupting, which is why many leaders aren’t willing to do what needs to be done. We talk about people and culture and how this is an area that the need for change often shows up. We also take a deep dive into how to make change a fluid and dynamic process and what leaders can do now to take positive action as they leapfrog into 2022. 

Karen and I also talk about the importance of brand and how it’s the centre of any long term successful business. 

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