Emerging markets are changing fast. Old economy sectors like banks and energy no longer define the space. Instead, growth is being driven by internet platforms, tech enabled consumer companies, and new economy business models reshaping how investors approach EM exposure. 

In this Lead-Lag Deep Dive, Melanie Schaffer sits down with Brendan Ahern, Chief Investment Officer at KraneShares, to break down how this transformation is unfolding and what investors need to understand about both broad EM strategies and single stock levered ETFs.

Ahern explains the mechanics of daily leveraged ETFs, why fundamentals for companies like Alibaba, Mercado Libre, Pinduoduo, JD and others may be misunderstood, and how concentrated growth exposure differs from traditional EM allocations. He also discusses how investors should think about volatility, sizing, and the macro factors that create both opportunity and risk across emerging markets.

In this episode:

- How single stock levered ETFs actually work and why daily resets matter
- Why EM fundamentals are shifting toward internet platforms and tech enabled services
- The temptation and the risk in overweighting individual EM growth names
- How KWEB and KEMQ isolate growth that broad EM indices miss
- How to size and risk adjust aggressive EM exposures inside a diversified portfolio

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