The Secrets of Supermom Show

Empowering Women with LUMO


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Empowering women every single day. That is the goal of LUMO, a collective of leadership and life coaches, founded by Sarah Olin. In today’s episode, we chat with Sarah and co-founder Anna Conathan about the struggles of working moms, the powerful impact of leadership coaching, and so much more. 


In this episode we cover…

  • What does it mean when you are super attracted to another mom? What strengths might you see in her that she might be reflecting in you?
  • Can you be both too much and not enough? Many women feel just that.
  • What do patterns in your life mean and how do they help you make a choice
  • How LUMO is empowering women and the powerful impact of leadership coaching
  • The “kryptonite” that impacts moms so deeply and keeps us from our greater selves
  • Why you MUST stop calling yourself a “bad mom”
  • How to process if the stories you are telling yourself are actually true…are you actually failing, are you actually the worst?
  • What can you do if you are really struggling as a mom
  • The danger of expectations and what happens when we expect people to read our minds instead of communicating our needs
  • A post-it note trick that I am trying with my kids for sure
  • How does being an amazing leader make you a better mom and being an amazing mom make you a better leader
  • The amazing skills you already have by being a mom in a COVID world
  • The benefits of a morning (or evening) purge of your thoughts
  • A reminder to experience FUN every. single. day. (We referenced The Secret of Happiness episode, too, if you want to make your happiness list!)

Sarah Olin is the founder and CEO of LUMO, whose mission is to support women in their pursuit and creation of great lives. Anna Conathan is the co-founder, senior partner, and Chief Creative Officer of LUMO.


LUMO is a collective of certified life and leadership coaches and trainers: run by mothers, for mothers. They use the tools, principles, and philosophies of leadership coaching to empower women around motherhood, their careers, their relationships, and any other areas of their lives where they are feeling unmoored, disempowered, or not living up to their full potential.


LUMO provides solutions to the challenges that working moms face. Sarah & Anna help to address the specific challenges that come with being a mom-as-employee in today’s career landscape, and their program is designed to provide the business tools that help moms enhance productivity and personal satisfaction at work.


For the show notes and all the links mentioned in today’s episode, head to secretsofsupermom.com/39.


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The Secrets of Supermom ShowBy Lori Whitney Oberbroeckling

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