Ecommerce Conversations

Entrepreneur Left Google to Launch Ballsy


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Adam Hendle had a dream job with Google. Then he had an idea in 2017 to launch a hygiene brand focused on men's privates. He named the brand Ballsy and launched it on Black Friday 2018. It quickly scaled. By 2021, Ballsy was an eight-figure revenue business and entertaining offers from potential acquirers. Hendle sold it that year.

He's now focused on his new venture, a laundry-detergent sheet. He shares his journey — from launching, scaling, and selling Ballsy to, now, his new company. 

For an edited and condensed transcript with embedded audio, see: https://pec-ly.com/?6nCZ

For all condensed transcripts with audio, see: https://www.practicalecommerce.com/tag/podcasts

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The mission of Practical Ecommerce is to help online merchants improve their businesses. We do this with expert articles, podcasts, and webinars. We are an independent publishing company, founded in 2005 and unaffiliated with any ecommerce platform or provider. http://www.practicalecommerce.com 

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Ecommerce ConversationsBy Practical Ecommerce

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