In this episode, Branda discusses the decision-making process between revamping and rewriting copy for websites, sales pages, email sequences, and more. She provides guidelines on when to choose each option based on factors like time, money, and the impact on conversions. Ultimately, it’s about understanding the current state of your offer, audience, and market conditions so you can make the best copy adjustments.

Tune in as Branda Discusses:

• Deciding between rewriting and revamping is nuanced
• Time and money are big factors when deciding on a revamp vs. rewrite
• Market research is going to make your decision a lot easier
• Conversions arent the only thing you’ll want to analyze

Mentioned in the Episode:

The Copy Huddle Membership: https://www.therelevantcollective.com/the-copy-huddle

Launch Copy Packages: https://www.therelevantcollective.com/launch-copy 

Email Sequence Packages: https://www.therelevantcollective.com/copywriting-services 

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CONNECT WITH MELANIE:
www.duxburydigital.co
www.instagram.com/duxburydigital

CONNECT WITH BRANDA:
www.therelevantcollective.com
www.instagram.com/therelevantcollective