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Vittorio Colao, CEO Vodafone, is bringing about sweeping change at one of the world’s largest telecommunications companies. In a conversation with Bill Kerr, Colao shares the management challenge of using bots and advanced technology to transform activities like marketing and hiring. Digital ninjas, he says, help a lot.
By Harvard Business School4.6
102102 ratings
Vittorio Colao, CEO Vodafone, is bringing about sweeping change at one of the world’s largest telecommunications companies. In a conversation with Bill Kerr, Colao shares the management challenge of using bots and advanced technology to transform activities like marketing and hiring. Digital ninjas, he says, help a lot.

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