Brainfluence

Ep #140: The Intuitive Customer with Colin Shaw


Listen Later

Colin Shaw is an expert in customer experience. He shares groundbreaking insights in his new book The Intuitive Customer: 7 Imperatives For Moving Your Customer Experience to the Next Level,  which aims to update how you view customer experience and give you an edge over your competition. Colin joins us to share two of these most resonant imperatives, especially as they relate to psychology and neuromarketing.

Colin and I discuss how he has seen customer experience change over his career and why many businesses are lagging behind in this field. We also talk about how customers employ both rational thinking and intuition when making decisions, and why you must understand this in order to design a better CX.

You can find show notes and more information by clicking here: http://bit.ly/2h3tpq8 

...more
View all episodesView all episodes
Download on the App Store

BrainfluenceBy Roger Dooley

  • 4.6
  • 4.6
  • 4.6
  • 4.6
  • 4.6

4.6

75 ratings


More shows like Brainfluence

View all
All In The Mind by ABC listen

All In The Mind

769 Listeners

Freakonomics Radio by Freakonomics Radio + Stitcher

Freakonomics Radio

32,112 Listeners

The Knowledge Project with Shane Parrish by Shane Parrish

The Knowledge Project with Shane Parrish

2,661 Listeners

Finding Mastery with Dr. Michael Gervais by Dr. Michael Gervais

Finding Mastery with Dr. Michael Gervais

1,659 Listeners

Acquired by Ben Gilbert and David Rosenthal

Acquired

4,228 Listeners

The Game with Alex Hormozi by Alex Hormozi

The Game with Alex Hormozi

4,383 Listeners

The Diary Of A CEO with Steven Bartlett by DOAC

The Diary Of A CEO with Steven Bartlett

7,294 Listeners

The Peter Attia Drive by Peter Attia, MD

The Peter Attia Drive

8,002 Listeners

Think Fast Talk Smart: Communication Techniques by Matt Abrahams, Think Fast Talk Smart

Think Fast Talk Smart: Communication Techniques

773 Listeners

The Jefferson Fisher Podcast by Civility Media

The Jefferson Fisher Podcast

8,147 Listeners