Masters in Travel

Ep 216 Balancing inspiration and advising in your marketing approach


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You own a travel business...but does your marketing showcase "travel influencer"? In this episode, Brianna dives into the balance of inspiration and advising with marketing content for a travel business. She talks elevating a business by effectively navigating the buyer’s journey, and strategically using storytelling alongside strategic marketing. From leveraging your own travel experiences to client testimonials, Brianna provides actionable steps for travel entrepreneurs to transform engaging content into bookings, moving audiences seamlessly from dreaming about travel to actually doing it.

This episode is brought to you by Lucia – find vetted freelancers to support your travel business. Learn more at letslucia.com

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Masters in TravelBy Whitney Shindelar and Brianna Glenn

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