Welcome back, babes, to the Scale Your Sales Podcast! Today’s episode is a bold and deeply honest conversation with Ati Grinspun, a personal brand and business coach who helps women embrace their full selves and build businesses rooted in authenticity, not performance. In this episode, Auntie and Jillian dive into the real talk around showing up unapologetically, the masks we wear in life and business, and the harm of artificial branding in an AI-driven world. If you’ve ever felt afraid to be “too much” online or questioned your place in this space, this episode is your reminder that your authenticity is your superpower.

Topics Covered:

"So let's actually bring it—you are a sales master, right? And on the branding side, resonance, trust, all the psychological things that actually happen when you're talking to somebody, and when you see something, and then when you meet them, and then when you're working with them, there is dissonance. There is no cohesive message there." – Ati Grinspun

CONNECT WITH Ati:

CONNECT WITH JILLIAN