August 11, 2025

ep. 285 CEO'S unhinged w/ Katy Saltsman

41 minutes

Welcome back, babes, to the Scale Your Sales Podcast! Today’s episode is a raw and unfiltered conversation between Jillian Murphy and her longtime friend and fellow entrepreneur, Katie, that’s been a year and a half in the making. Together, they dive deep into what it really looks like behind the scenes of building a business—from hiring mistakes and mentorship red flags to defining success on your own terms. If you’ve ever felt like you’re chasing someone else’s version of success or struggling with how much of your personal story to share online, this episode is for you.

This honest, behind-the-scenes conversation is a must-listen for any CEO who’s navigating the messy middle, questioning their next steps, or simply wants to build a business that actually feels good.

Topics Covered:

What it actually means to be a CEO—and why it looks different for everyone

Real talk on boundaries, client care, and what supportive coaching should feel like

The importance of hiring mentors aligned with your values and lifestyle

Why some of the worst business investments happen later (not just early) in your career

“Pay for proximity” and other business icks—from both sides of the conversation

The line between marketing strategy and shady client poaching tactics

How to share your journey without trauma-dumping on your audience

Reframing viral content and why deeper connection > bigger following

Using your hard seasons as fuel for massive business breakthroughs

Honest reflections on friendship, vulnerability, and building something that’s yours

CONNECT WITH Katy:

Instagram: @katysaltsman

Website: katysaltsman.com

Threads: @katysaltsman

Podcast: Crying Burns Calories

CONNECT WITH JILLIAN

Follow me on IG: @thejillianmurphy

Join my FREE Networking Call every Fridays: Networking Call

Learn to create Stories That Sell here

...more

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By Jillian Murphy

4.8

6363 ratings