Most business owners are chasing a revenue goal that sounds good: six figures, $10-20K months. But those numbers are often vague, misleading, and disconnected from the life they actually want to live.

In this episode, I introduce the concept of your Freedom Number: the true amount of revenue your business needs to generate to support your personal life and business without burning out.

This is a foundational concept in the No BS Model and a sneak peek into my upcoming book, Scale Solo. If you’ve ever felt like you’re making money but still feeling tight, stressed, or unsure what number you should really be aiming for, this episode will give you clarity and a much more grounded way to design your business.

Tune into this episode to hear:

• Why “six figures” and “$10K months” are often the wrong goals
• How to calculate your Freedom Number
• How vague revenue goals lead to weak pricing confidence
• The 50/25/25 rule for client work, business development, and freedom time
• Why feast-or-famine cycles happen and how to break them

Resources mentioned in this episode:



• Get on the early readers list for Scale Solo: noBSmastery.com/book
• Join the March Bootcamp: noBSmastery.com/bootcamp
• Download the Freedom Calculator: noBSmastery.com/price