Welcome to the new season of The Built Environment Marketing show hosted by me, Ayo Abbas from Abbas Marketing.

In this episode, I interview Chris Simmons, an architect, illustrator and educator who has grown a large Instagram following. Chris is an associate director at architecture practice Squire and Partners, mentors young architects through his Architects INstruction Community, runs sketching schools and has a newsletter about wellbeing. Basically, he's busy, busy busy!!

I connected with Chris Simmons online via LinkedIn during one of the lockdowns and have been impressed and following his content ever since. He shares a wealth of knowledge about working in architecture, drawing and sketching as well as creating brilliantly engaging video content. If you've not done so already - it's well worth checking out Chris' Instagram and LinkedIn profile for inspo.

In this episode we talk about

• how Chris uses video content and sketching to engage audiences including hhis process for scripting and editing high-quality content
• how he balances his full time job and side projects
• the disconnect between architecture education and realities of practice,
• the importance of reaching beyond the industry to explain architecture's value to the public.
• why more architects should embrace marketing to communicate their skills

Links

Squire and Partners

Abbas Marketing

Architects Instruction

The well-meaning Architect

About the show

The Built Environment Marketing Show is a podcast for architects, engineers and marketers who want to do better marketing make sure you check out our sizable back catolgue of interviews and solo episodes if you're facing a marketing challenge.

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Mentioned in this episode:

UKREiiF Event prep checklist free download

Download your free UKREiIF event checklist here https://www.abbasmarketing.com/marketing-podcast/ukreiif-2025