Traditionally, 50% of all Google Ads Campaigns fail in the first 90 days. So why are these two leading marketers SO excited about Google’s Performance Max? Hasn’t it been generally getting a bad rap? 

Our guest today, Kasim Aslam, owns the #1 Ranked Google Ads Agency on The Planet. Listen if a Google Ad-Type that’s Audience centric (instead of KeyWord centric) is music to your ears. Kasim talks with Molly about how (and why) Google seems to have been holding back - but is now laying their cards on the table. You’ll hear all about Performance Max, what it is, and what it can do for you.

“The Google ecosystem is so much more robust than the Facebook ecosystem. Facebook is an app or a website. Google owns the world, it's the internet, right? The Google display network reaches 90% of internet users.” Aslam.

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Links:

Molly Pittman https://mollypittman.com/about/

Check out Smart Marketer, https://smartmarketer.com/

Connect with Kasim, https://kasimaslam.com/