Opportunity is waiting for you. Sometimes you can access it by making a follow-up call, email or in-person meeting. But yet, not everyone does it. It's a shame because not following up can prevent you from attracting new bookkeeping clients, potential business partners or other rewards you've been searching for. Our returning guest is a master at following up. Cindy Stradling is a resilience coach, accomplished speaker and author. She has the skills and system that helped her align with great partners throughout her career and business life. She works with entrepreneurs, individuals and corporations (such as 3M Canada, Scotia McLeod and CIBC) to do what's needed to help them get where they need to go. During this interview, you'll discover...

• The importance of following up with your prospects
• Steps in making a strong follow-up call
• Why LinkedIn referrals are a trend you should investigate

To find out more about Cindy, visit https://www.thesuccessfulbookkeeper.com.