Molly Pittman is building a brand new ad account from scratch and guess who gets to watch?! In the first part of this episode, Molly breaks down her paid ads strategy from starting with understanding the difference between marketing a product-centric business vs. a market-centric business, creating a foundation that can scale, and running campaigns focused on cold traffic.

RESOURCES MENTIONED IN THIS EPISODE

Click Happy (Molly’s Book!)

My #1 Facebook Ad Formula

How To Scale Your Agency To $100K per Month (And Beyond)

Work with Tier 11

Episode 242: Using User-Generated Content For Level 1 Traffic with Molly Pittman & Amanda Powell

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Mentioned in this episode:

https://discover.taboola.com/perpetual

www.AdRoll.com/PT

https://www.activecampaign.com/

https://www.activecampaign.com/

Tier 11 Data Suite