Up In My Business

Episode 131: How to Improve Your Process (It's More than the 3 Steps You May Know and Already Have)


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Episode Summary: 

In this episode, I’m diving into one simple but super impactful way to improve your client process: clarity. From writing better website copy to walking your clients step by step through your services, this is all about removing confusion and making your client experience seamless. I’m sharing a real-life example from my weekend (yes, it involves a new piercing!), plus actionable ways to improve your website flow, intake communication, and overall patient journey, whether you're a solo provider or run a larger practice.


Topics I chatted About:

  • Thank you to those who left reviews and feedback on previous episodes
  • How getting my ears pierced sparked the idea for this episode
  • How important clarity is throughout the client experience, both in person and online
  • Why clear communication during appointments builds trust
  • The value of using simple, step-by-step explanations during care
  • How to apply the same clarity to your website and SEO strategy
  • Specific ideas for improving your contact page or service pages
  • How to write out your full process so clients know what to expect
  • Why giving people the “first this, then this” breakdown is so helpful
  • Ways to set expectations while still allowing for flexibility in outcomes


Important links mentioned: 

  • Letters to Lex (anonymous questions)
  • My resources page
  • Join the Monday Minute (my weekly newsletter)


Up In My Business' gracious sponsor:

  • JaneApp! Use the code LEX1MO for a complimentary month of JaneApp 


Work with me + learn more!

  • Looking for help with tech & software and want to get started on the right foot?  I offer FREE discovery calls. Click here to book.
  • Check out my website: Lex Lancaster Creative Co.
  • Connect with me on Instagram and get all the free goods
  • Join my newsletter family

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Up In My BusinessBy Lex Lancaster

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