Maestro on the Mic

This job can feel thankless. Posting to social media can feel like shouting into the void. But let me be the one to tell you: the things you’re doing, the things you’re saying matter. Someone out there is hearing what you’re saying, or they’re watching how you do things, and it’s changing them. You don’t have to change the world to matter. You’re already impacting lives. Let’s chat. 

Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, generate more profit, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.

Watch this episode on YouTube!

Get your tickets to #BossUp2024 HERE

Check out the transcript for this episode here

Catch me on the socials: Instagram | YouTube | Threads | TikTok | Facebook

Maybe you feel envious when you see other businesses with large social media followings but friends, having a shit-ton of followers isn’t all it’s cracked up to be. You don’t want that, trust me. And besides, if you can’t show up and provide value for 50, or 500 followers, what makes you think you’d be able to handle 10 times that many? 

Let’s chat.

(This episode is a re-run. Original release date was October 29, 2019.)

Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, generate more profit, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.

Check out the transcript for this episode here

Catch me on the socials: Instagram | YouTube | Threads | TikTok | Facebook

Does your follower count on social media actually matter for your business? Of course it does; at the very same time, it doesn’t matter all that much. I’m not going to lie to you—having lots of followers who care about what you’re doing and want to buy from you is clearly better than not having followers. BUT there are plenty of people with “small” followings that do well financially. As with all things in online business, nuance matters here.

Let’s chat.

Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, generate more profit, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.

Watch this episode on YouTube!

Get your tickets to #BossUp2024 HERE
Subscribe to my weekly newsletter, Maestro Mail

Check out the transcript for this episode here

Catch me on the socials: Instagram | YouTube | Threads | TikTok | Facebook

53 months ago I released this exact episode talking about the fact that if you started then, you’d start seeing success in about 18-24 months. Imagine where you would be today if you had started whatever it is you’d been thinking about when you first heard that episode. It took me several years to build up my business to what it is now, and I never could have gotten here if I didn’t take the first step first. This shit takes time, so if you want to get anywhere in the future, you’ve got to start now. The tortoise always wins the race.

Let’s chat.

(This episode is a re-run. Original release date was March 26, 2020.)

Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, generate more profit, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.

Check out the transcript for this episode here

Catch me on the socials: Instagram | YouTube | Threads | TikTok | Facebook

Doors for the Instagram Intensive are OPEN and y’all know that when I’m selling, I’m selling. I’m proud of this Intensive and I know how impactful it can be for your business, so you won’t find me feeling badly about selling it to you. I realized I’ve never done a podcast episode about exactly what the Intensive is and what you’ll find in it if you decide to enroll. I’ve taken over 550 online business professionals through this course, and it’s always filled with the most up-to-date and relevant information you need to know if you plan to use Instagram for your online business, and I’d love to see you there.

Let’s chat.

Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, generate more profit, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.

How I teach in the Instagram Intensive
A week by week syllabus
Building a business, by showing up as you
There’s no such thing as a promise for success
Focusing on quality over quantity
Some FAQ’s

Watch this episode on YouTube!

Registration for the Instagram Intensive is OPEN!

Check out the transcript for this episode here

Catch me on the socials: Instagram | YouTube | Threads | TikTok | Facebook

On Monday we talked about the expectation to always be growing and changing your business—and all of that includes how you price your products—but y’all know I’m all for keeping things the same, for as long as you want. Ideally, you can price your services so that you never feel so salty that you want or need to change them, so I’m (re)sharing some tips to help you decide your price points.

Let’s chat.

(This episode is a re-run. Original release date was November 21st, 2022.)

Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, generate more profit, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.

Mark your calendars because registration for my Instagram Intensive opens NEXT WEEK
Get your tickets to #BossUp2024 HERE
Check out my friend @drseapastuch
Download The Value Ladder for FREE!

Check out the transcript for this episode

Catch me on the socials: Instagram | YouTube | Threads | TikTok | Facebook

“So, what’s next?” It’s one of my favorite business questions to answer, and not because I’ve got something new to do or sell, but because I’m keeping everything exactly the same. There’s this pressure to always be doing more, creating more, earning more, but I already have everything I need. What good is “more” when what I already have is more than enough for me and then some? 

Let’s chat.

Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, generate more profit, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.

Watch this episode on YouTube!

It’s Instagram Intensive szn! Learn MOAR here.
Get your tickets to #BossUp2024 HERE
Get The Value Ladder ebook for FREE
Connect with my girl, Sandi: @fitmoneycoach

Check out the transcript for this episode here

Catch me on the socials: Instagram | YouTube | Threads | TikTok | Facebook

I really want y’all to succeed in your online businesses—that’s why I do what I do!— and one of the most important things you can do for your online business is niche down. We all know that the internet is crowded and noisy, with a million people saying a million things. If you want to cut through that and actually be heard by the people who need your message, you have to get specific. You aren’t leaving money on the table by leaving some people or some ideas out, you’re cutting to the heart of what people care about, and that’s how you make a viable business.

Let’s chat.

(This episode is a re-run. Original release date was January 13, 2022.)

Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, generate more profit, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.

It’s Instagram Intensive szn! Learn MOAR here.
Get your tickets to #BossUp2024 HERE
The FT3 Workbook
Get ReelsU!

Check out the full transcript for this episode here

Catch me on the socials: Instagram | YouTube | Threads | TikTok | Facebook

I’ve been reading a lot recently about how big businesses aren’t doing as well as they once were, especially since the pandemic. Is anyone actually surprised? It only takes a little common sense to know that nothing can scale infinitely, and therein lies the slippery slope I see businesses falling down. Look, I want you to have all the success you want and make all the moneys, but nothing great can come out of attempting to scale beyond your niche.

Let’s chat.

Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, generate more profit, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.

Watch this episode on YouTube!

It’s Instagram Intensive szn! Learn MOAR here.
Get your tickets to #BossUp2024 HERE

Check out the full transcript for this episode here

Catch me on the socials: Instagram | YouTube | Threads | TikTok | Facebook

I like to think of myself as an expert at using Instagram for online business, but do the same rules apply to brick & mortar businesses? Spoiler alert: no. Online efforts lead to online clients and in-person efforts lead to in-person clients. In my opinion, there are better places to spend your energy. But that doesn’t mean you should have zero Instagram presence, either. There are ways to use social media for your in-person business.

Let’s chat.

(This episode is a re-run. Original release date was May 11th, 2023.)

Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, generate more profit, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.

Watch this episode on YouTube!

It’s Instagram Intensive szn! Learn MOAR here.
MOTM #469: The Best Software and Platforms for Online Business
Connect with Lex for your website needs!
Lex on Insta: @lexlancaster_
MOTM #466: Networking for Newbies
Connect with Chad: @chad_burnham

Check out the full transcript for this episode here

Catch me on the socials: Instagram | YouTube | Threads | TikTok | Facebook