Maestro on the Mic

Maestro on the Mic

By Dr. C. Shante Cofield, The Movement MaestroBusinessEntrepreneurship
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  • Typical duration

    16 min

    per episode

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Maestro on the Mic episodes

  • MOTM #739: Is the Online Business Window Closing?

    Change is inevitable in all things, and that includes online business. The internet space of the early pandemic space doesn’t exist anymore, but success is still more than possible. New inputs and “disruptors” are going to come and go all the time and they’ll keep changing how things are done, but that’s not a death sentence. The window to online business success is still open, you just have to stay in the game long enough to win.

    Let’s chat.

    Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, deepen their impact, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.

    In This Episode You'll Hear:
    • Will AI change the online business space?
    • Change is inevitable
    • Don’t use B2B businesses as a litmus test for success
    • There is life outside your bubble
    • The biggest impact is from the economy
    • Are consumers wiser?
    • Staying in the game long enough
    • Links & Resources For This Episode:

      Watch this episode on YouTube!

      Check out the transcript for this episode here

      Catch me on the socials: Instagram | YouTube | Threads | TikTok | Facebook

      20 min
    • MOTM #738: Make Content You Actually Care About

      Going viral is a fun idea, but it’s never going to be a good way to build a business. The algorithm is a creativity destroyer, and trying to chase it is the quickest way to ensure that your business has no lasting power. When you create stuff that you like—stuff that’s meaningful to you—you stick with it. And when you stick with it, you win. 

      Let’s chat.

      Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, deepen their impact, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.

      In This Episode You'll Hear:
      • Make things that matter
      • Online is real life
      • Victory comes to those who stick around
      • Stop chasing the algorithm
      • Future-proofing
      • Links & Resources For This Episode:

        Watch this episode on YouTube!

        Check out my AI-focused podcast, Prompting Curiosity

        Check out the transcript for this episode here

        Catch me on the socials: Instagram | YouTube | Threads | TikTok | Facebook

        18 min
      • MOTM #737: Should You Start Another Instagram Account?

        I see a lot of people in the online business space feeling like they have a “weird relationship” to and with Instagram. Look, I love IG and the way it can help people build their dream future lives, so I’m always going to advocate for doing whatever it is you need to do in order to keep showing up. I’m also aware that you’re gonna do what you want to do, so if that’s the case, let’s get clear on why you want a second account and the best ways you can manage that work load for yourself.

        Let’s chat.

        Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, deepen their impact, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.

        In This Episode You'll Hear:
        • You can’t ride two horses with one ass
        • A blessing you don’t need
        • Understanding your own goals
        • Are your goals aligned with your actions?
        • Be honest about your capacity
        • The spreadability of attention
        • Links & Resources For This Episode:

          Watch this episode on YouTube!

          Get on the interest list for Round 2 of my accountability program, Crew 52

          Check out the transcript for this episode here

          Catch me on the socials: Instagram | YouTube | Threads | TikTok | Facebook

          18 min
        • MOTM #736: What to Do If You Run Out of Things to Talk About

          Sometimes you get hit with creation constipation. We’ve all been there. But just because your brain is dead, doesn’t mean your business is, and the show must go on. You gotta start with understanding the “why” you have nothing to day before you know which “how” you’ll need to fix it, but the good news is, you have options. 

          Let’s chat.

          Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, deepen their impact, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.

          In This Episode You'll Hear:
          • DIY is good for my brain
          • Your brain is dead, but your business isn’t
          • Make sure you have enough to say before you start
          • Understanding why you’ve run out of ideas
          • Take a pause
          • Branch out
          • Buy yourself some time
          • Try a new form of content
          • Your misery doesn’t change anything
          • Links & Resources For This Episode:

            Watch this episode on YouTube!

            Check out my AI-focused podcast, Prompting Curiosity

            Check out the transcript for this episode here

            Catch me on the socials: Instagram | YouTube | Threads | TikTok | Facebook

            15 min
          • MOTM #735: Gender Roles or General Bullshit?

            I've got thoughts! It’s 2026 and somehow there are still people out in the world claiming that “traditional” gender roles are the only way. If those gender norms flip your pancake, then by all means, keep on keeping on. But I do believe that that the patriarchy screws everyone, every path is possible for everyone, and breaking the binary is a great start when it comes to solving the problems that plague so many people.

            Let’s chat.

            Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, deepen their impact, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.

            In This Episode You'll Hear:
            • The benefit of podcasting
            • Patriarchy hurts men, too
            • Anyone can do anything
            • Are straight people okay?
            • Make this life exactly what you want
            • Links & Resources For This Episode:

              Watch this episode on YouTube!

              Get on the waitlist for round 4 of Press Publish

              Check out the transcript for this episode here

              Catch me on the socials: Instagram | YouTube | Threads | TikTok | Facebook

              16 min
            • MOTM #734: Playing It Safe Is Risky

              There’s nothing wrong with having a corporate job or working for someone else for your entire career, but make no mistake, that isn’t always the “safe” option. When you work for someone other than yourself, there’s always a chance of losing your job for any number of reasons: downsizing, companies selling, companies going under, etc, etc. But when you’re self-employed, your livelihood is only dependent on you, and you can always figure out new ways to make money. If you love your corporate job, by all means, stay there. All I’m saying is that “playing it safe” by depending on a corporation for income isn’t always the safest option.

              Let’s chat.

              Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, deepen their impact, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.

              In This Episode You'll Hear:
              • People going back to corporate
              • Someone else can take away your livelihood at any time
              • Diversify your skillset
              • All things come with risk
              • Links & Resources For This Episode:

                Watch this episode on YouTube!

                Get in on Jill’s Build Your Brand, Get Your Bag Bootcamp

                Check out the transcript for this episode here

                Catch me on the socials: Instagram | YouTube | Threads | TikTok | Facebook

                16 min
              • MOTM #733: What to Do if You Hate Launching

                If you’re not selling, you don’t have a business. So, if you hate launching, you’re either going to have to rely entirely on paid ads (which I don’t recommend) or you’re going to have to figure out how to make peace with running a launch every now and then. In my experience, people hate launching for one of two reasons. Once you can verbalize why you hate launching, you can figure out how to overcome those issues and make launching work for you.

                Let’s chat.

                Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, deepen their impact, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.

                In This Episode You'll Hear:
                • If you don’t launch, you can’t sell
                • A completely different lift
                • Understanding what you hate about launching
                • Addressing your issues
                • Asking your people, and corralling attention
                • Managing expectations, always
                • Links & Resources For This Episode:

                  Watch this episode on YouTube!

                  Get in on Jill’s Build Your Brand, Get Your Bag Bootcamp
                  Check out my consistency and accountability program, Crew 52
                  MOTM #732: You Gotta Ask First

                  Check out the transcript for this episode here

                  Catch me on the socials: Instagram | YouTube | Threads | TikTok | Facebook

                  24 min
                • MOTM #732: You Gotta Ask First

                  If there’s one thing you need to know in online business, it’s this: never wast your time and energy making something before you know that someone wants to buy it. Sure, strategy is sexy, but it’s meaningless until you can be sure of demand. 

                  Let’s chat.

                  Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, deepen their impact, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.

                  In This Episode You'll Hear:
                  • You gotta ask before you build
                  • There’s only one caveat
                  • No open-ended questions
                  • The online business order of operations
                  • The toughest pill to swallow
                  • Links & Resources For This Episode:

                    Watch this episode on YouTube!

                    Check out the transcript for this episode here

                    Catch me on the socials: Instagram | YouTube | Threads | TikTok | Facebook

                    12 min
                  • MOTM #731: There’s Nothing New

                    There’s nothing new on the internet, no secret strategy you’re missing that’s preventing you from having success online… and that’s a good thing. Every successful internet business owner is using the same playbook that everyone else is using. Maybe that seems nihilistic or negative to you, but I see it as a great thing. Once you have the basics mastered, all that’s left to do is keep going, keep trying, and keep making things until you find the thing that there’s demand for. 

                    Let’s chat.

                    Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, deepen their impact, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.

                    In This Episode You'll Hear:
                    • There’s nothing new, and that’s a good thing
                    • Mix and match the same strategies
                    • The basics of what you need
                    • You can’t sell without demand
                    • Should you bother with a coach?
                    • Master the foundations, then double down
                    • Links & Resources For This Episode:

                      Watch this episode on YouTube!

                      Foundations and Fundamentals of Online Business FREE training
                      Check out all of my affiliate links for tech recommendations
                      Listen to FitBizU with Jill Lockwood (aka @JillFit)

                      Check out the transcript for this episode here

                      Catch me on the socials: Instagram | YouTube | Threads | TikTok | Facebook

                      19 min
                    • MOTM #730: Everyone’s Trying to Sell You Something

                      Everyone is always trying to sell you something. I get it, and I’m not always opposed to it—I sell things all the time—but sometimes I absolutely hate it. There’s no such thing as an “objectively” right or wrong way to do anything, and if someone is telling you so, all they care about is getting your monies. At the end of the day, you’re a grown up and you can do whatever you want. Buy things and sell things with reckless abandon, as long as you know that not every marketer out there has your best intentions in mind.

                      Let’s chat.

                      Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, deepen their impact, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.

                      In This Episode You'll Hear:
                      • Everyone is selling something
                      • An ethical (and unethical) way to do things
                      • There are a million ways to do any one thing
                      • Problem inflation
                      • Autonomy is sexy
                      • Make a case without making a caricature
                      • Links & Resources For This Episode:

                        Watch this episode on YouTube!

                        Check out the transcript for this episode here

                        Catch me on the socials: Instagram | YouTube | Threads | TikTok | Facebook

                        19 min

                      About Maestro on the Mic

                      From the publisher's feed

                      Join host, Dr. Shante Cofield, The Movement Maestro, on a journey to see the bigger picture, find your passion, and discover how movement unites us all. Come move with the Maestro.

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