Today I want to talk about something near and dear to my heart: team building. After hosting dozens of masterclasses and speeches on this exact topic, I’ve come to recognize how elusive this endeavor is for so many business owners.

Pushing yourself out of your team building comfort zone isn’t easy, and that’s why it’s tempting to stay with your core hires or as a solopreneur forever. The hiring market has evolved over the years, but the success principles of team leadership are timeless. Consider this: team building is not actually about the team. It’s about the team builder. Building a team builds you.

There are certain practices you must have as a leader to be able to build a capable and successful team. If you’ve ever stopped to ask yourself where all the good people are (like I have), you might be missing the point. The good people are out there. The question is: why don’t they want to work for you?

You can become a better leader over time and start showing up in the hiring process as the leader you want to be. You can magnetize high-performing individuals, but it starts with you. Remember that it’s not about finding the people you want, it’s about becoming the organization that the people you want are looking for.

Our job as a leader is to understand how to enroll others into our vision by helping them see exactly how our vision helps them accomplish their goals. This is where the real work begins, and it needs to happen daily so you can evolve into the woman and leader you desire to be.

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