One of my favorite things to do in this podcast is to talk with the How I Built This style, namely to chat with the movers, shakers, and entrepreneurs to hear how they started their business. Amid being a professional athlete and then coach, Dirk started TrainingPeaks, which at this point has to be among the most popular pieces of training software on the planet. Every single Tour de France team, World Tour team, pro rider and aspiring professional uses TrainingPeaks. 

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