Hey hey hey! Welcome back to The Email Sound Booth! Liz Wilcox is in the house and yes, she’s back from a four-month hiatus, can you believe?! Episode 164 is all about finding your VOICE and infusing it into your emails, newsletters, and all those juicy sales letters. Liz spills the tea on how to write like YOU (not like a corporate robot) and answers a rad listener question from Alyssa, a tarot reader and astrologer, who wants to learn how to make her emails feel like a heart-to-heart convo. Grab your coffee, your NSYNC playlist (yep, that’s Liz’s vibe), and get cozy for all the goodness.

Episode Highlights

• Practice Makes (Imperfect) Progress: Want to sound like a real human in your emails? Write A LOT. Liz recommends at least once a week for serious groove finding. Don’t overthink it, just get those reps in.

• Assume They Already Love You: Toss perfectionism out the window. Write like your readers are already your inbox BFFs. Assume they want to hear every word you say. That’s the secret sauce.

• Inject That Personality! Liz’s emails are full of NSYNC references, color, fresh vibes, and a dash of hip-hop. You don’t have to spill all your secrets, just sprinkle those authentic bits that make you, YOU.

• Share Your Vision Loud & Proud: For Liz, it’s all about helping YOU make money with email. What’s your big vision? Don’t hold back.

• Value Bombs: Liz believes in inclusivity, simplicity, and being cool with mistakes. When you state your values, your authentic voice naturally shines through.

• Welcome Sequence Glow-up: Liz does a welcome sequence workshop every January (New Year, New You = New Emails). Rewrite yours annually for maximum magic!

• Replies Are GOLD: Real convos start when you reply to your readers. The more you connect, the stronger your voice gets.

That’s a wrap for Episode 164! Ready for more email inspo, personality-packed templates, and to finally feel yourself in your emails? Liz’s email marketing membership is just $9/month (a literal steal). Check the show notes for all the links!

Stay awesome, keep writing, and remember- you are ALREADY amazing! Catch you next time on The Email Sound Booth.

Links mentioned in this episode:

• Episode 107: One Thing Your Landing Page Might Be Missing
• Episode 108: 5 Things Your Landing Page Doesn’t Need
• Liz’s YouTube Channel 
• Big Ass Calendar affiliate link
• Email Marketing Membership
• Join the Email Sound Booth Facebook group here
• Check out Liz's free welcome sequence here
• Liz's Kit [Convertkit] affiliate link