This keynote speech by leading M&A advisor, Paul Giannamore, was filmed at the AZPPO Great Western Conference in Mesa, Arizona, on March 27, 2024.

The presentation revolves around the key decision-making processes in mergers and acquisitions (M&A), focusing particularly on the choice between negotiation and auction when selling assets. Paul Giannamore, with over 20 years of experience in M&A advisory, emphasizes that understanding and choosing the right selling process—negotiation or auction—is crucial, not only in M&A but in any asset sale.

Illustrating this, he shares a personal story about selling a valuable family-owned violin through different methods—initially trying to sell it online and then through personal connections, which eventually led to auctioning. This story serves as a segue into discussing the auction process more broadly.

Paul elaborates on the complexities and strategic decisions involved in auctioning, using a detailed example of selling a business through a controlled auction process. The narrative includes tactical shifts like switching to a Dutch auction to push the final sale price closer to the desired amount. He explains the dynamics of a controlled auction, highlighting the absence of traditional negotiation and the focus on leveraging competition among buyers to maximize the selling price.

In essence, the presentation provides a comprehensive overview of strategic decision-making in asset sales, focusing on the choice of process, and underscores the importance of understanding and manipulating these processes to achieve the best outcomes in business transactions.

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Watch the recorded version of his speech here: https://youtu.be/AIbOsEZRifM?si=ikZklx9gCIpMhzdz