The Profit Lifestyle for Fitness Entrepreneurs

Episode 192: How to Hire (and Keep) the Right Operator or GM for Your Gym


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Bringing on an operator or GM can feel like the scariest leap you’ll take as a gym owner. What if it fails? What if they don’t treat your business with the same care you do? And what if you can’t afford it?

In this episode, Scott Carpenter and Andy Boimila break down exactly how to do it the right way. They share their own wins, mistakes, and the lessons learned from hiring (and sometimes failing) with operators and GMs across multiple gyms.

✅ Why bringing on a GM is one of the biggest steps toward freedom for a gym owner

✅ How to structure comp plans—salary, commissions, KPIs, and even profit-sharing models

✅ The right way to “slow drip” responsibilities before giving someone a title

✅ Why you must hire for attitude, energy, and values first—skills can be taught

✅ Trial periods, contracts, and how to protect your business if it doesn’t work out

✅ Real stories of gym owners who built six-figure operators that freed them from the floor

This isn’t theory—it’s step-by-step experience from gym owners who’ve been there. If you’re ready to stop running your gym 24/7 and start building a business that works without you chained to it, this episode is a must-listen.

📌 Event Reminder – Gym Profits Summit

📍 Venue8600 – 8600 E Anderson Dr, Scottsdale, AZ 85255

📅 November 14–15, 2025

🎟️ Seats capped at 120 gym owners only

At this 2-day interactive workshop, Scott Carpenter and special guest Matt Wilber will help you:

  • Build a winnable business model (profit with 150–200 members, not endless volume)
  • Master high-ticket sales & add $10K–$20K/month—even from current clients
  • Learn Matt’s 7-Figure Marketing Method that fills gyms without wasting ad spend
  • Increase retention and pricing power so clients stay longer and pay more
  • Leave with offers, scripts, systems, and everything ready to implement on Monday

🔥 Seats will go fast—join the waitlist now at https://ptlegends.com/gym-profits-summit

When You’re Ready, Here Are 3 Ways We Can Help You:

1️⃣ Subscribe to the podcast so you never miss an episode.

2️⃣ Join our free Facebook group for gym owners & fitness entrepreneurs.

3️⃣ Book a free call with us to build a profitable fitness business: ptlegends.com/1on1call

📧 Questions about the summit? Email us at [email protected]

👉 Don’t wait—secure your future freedom and join the waitlist now at https://ptlegends.com/gym-profits-summit

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The Profit Lifestyle for Fitness EntrepreneursBy Scott Carpenter

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