Are you struggling with client retention in your group practice?

Here's the truth—if you're not prioritizing building client trust, your retention rates will suffer.

In this episode, I sit down with Dr. Josh Satterlee, a chiropractor and founder of Trust Driven Care, to break down why building client trust in therapy practices is the key to long-term client relationships—and ultimately, a thriving business.

We explore practical client retention techniques that help clients feel heard, valued, and engaged in their care. Dr. Josh shares his framework for building client trust, designed to improve communication and build rapport with clients in a way that boosts retention.

In this episode, we cover:

• Why building client trust is the foundation of strong retention—and how many practices unknowingly break it
• How to build rapport with clients using the PATCH framework (and why traditional empathy models fall short)
• The biggest mistakes therapists make when it comes to trust in therapy—and how to fix them
• Effective client retention techniques that go beyond session reminders to create deep, lasting relationships
• How small changes—like communication adjustments and technology integrations—can massively impact your bottom line

Building client trust isn't just a "feel-good" concept—it's the backbone of a profitable, sustainable practice. If you're ready to build rapport with clients, keep them engaged, and improve client retention techniques, this episode is for you.

Hit play now to learn how to learn client retention techniques that work!

LINKS:

Need extra support? Join The Exchange, a membership community just for group practice owners.

The Group Practice Exchange Programs + Courses

The Accountability Equation™ Quiz

The Accountability Equation Book

Group Practice Forecasting Support GPT

CONNECT WITH MAUREEN WERRBACH & THE GROUP PRACTICE EXCHANGE:

Website

Facebook

Instagram

LinkedIn

CONNECT WITH JOSHUA SATTERLEE:

Website

Instagram

Facebook

SPONSORS:

TherapyNotes: An EHR software that helps behavioral health professionals manage their practice with confidence and efficiency. Go to therapynotes.com/r/thegrouppracticeexchange for two free months!

GreenOak Accounting: An accounting firm that specializes in working with group practices. Mention TGPE to get $100 off your first month!