In this episode, we dive into a topic that’s becoming more relevant than ever: managing Gen Z employees in your group practice.

As a Millennial or Gen X group practice owner, you’ve probably noticed that the values, expectations, and communication styles of Gen Z employees can feel vastly different from your own. 

To help us better understand and navigate these differences, I’m joined by  Julianne Guinasso and Poonam Natha from Level Up Leaders. We explore how generational perspectives influence workplace culture, leadership strategies, and therapist retention—and how embracing these differences can create a thriving, inclusive practice.

• What Gen Z values vs. what leaders expect—and how to bridge that gap.

• How to co-create a workplace culture that aligns with your team’s values.

• Balancing transparency and authenticity while maintaining healthy boundaries.

• Lessons leaders can learn from Gen Z to enhance their leadership skills.

• Why flexibility and wellness initiatives are the secret to retaining Gen Z employees.

Understanding and embracing generational differences isn’t just about making your practice run more smoothly—it’s about creating a space where every team member feels valued and supported. 

If you’re ready to take your leadership to the next level and learn more about managing Gen Z employees in your group practice, this episode is a must-listen!

LINKS:

Need extra support? Join The Exchange, a membership community just for group practice owners. 

The Group Practice Exchange Programs + Courses

The Accountability Equation™ Quiz

The Accountability Equation Book

CONNECT WITH MAUREEN WERRBACH & THE GROUP PRACTICE EXCHANGE:

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CONNECT WITH LEVEL UP LEADERS:

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SPONSORS:

TherapyNotes: An EHR software that helps behavioral health professionals manage their practice with confidence and efficiency. Go to therapynotes.com/r/thegrouppracticeexchange for two free months! 

GreenOak Accounting: An accounting firm that specializes in working with group practices. Mention TGPE to get $100 off your first month!

As group practice owners, many of us have experienced the overwhelm that comes with building your practice. You start wearing more hats than you ever thought possible, and before you know it, you’re wondering, “What’s my role now?” If you’ve ever felt unsure of where you fit in your own practice, this episode is for you. 

I sit down with strategy and operations advisor Jessica Lackey to talk about how to be intentional in defining your role as a practice owner. Here’s what we cover:

• Understanding the different practice ownership archetypes, and how to choose the one aligns with your values and long-term goals.

• How to maintain a clear vision while your practice expands.

• Strategies for avoiding burnout and staying connected to what really matters.

• Why you shouldn’t let current staffing limitations hold you back from planning for the future.

• The mindset shift from practitioner to business leader.

• The importance of building a team and infrastructure that can support your vision.

• How staying flexible can help you grow a sustainable practice that aligns with both your personal and professional aspirations.

By being intentional about your role and aligning your business goals with your personal values, you can build a practice that not only thrives but also brings fulfillment and balance to your life.

LINKS:

Need extra support? Join The Exchange, a membership community just for group practice owners. 

The Group Practice Exchange Programs + Courses

The Accountability Equation™ Quiz

The Accountability Equation Book

CONNECT WITH MAUREEN WERRBACH & THE GROUP PRACTICE EXCHANGE:

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CONNECT WITH JESSICA LACKEY:

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X (Twitter)

SPONSORS:

TherapyNotes: An EHR software that helps behavioral health professionals manage their practice with confidence and efficiency. Go to therapynotes.com/r/thegrouppracticeexchange for two free months! 

GreenOak Accounting: An accounting firm that specializes in working with group practices. Mention TGPE to get $100 off your first month!

Have you ever wondered how public speaking could help grow your group practice?

In this episode, I sit down with Carol Cox, founder and CEO of Speaking Your Brand®, to explore how group practice owners can leverage public speaking to enhance their visibility, build credibility, and grow their practices. 

Public speaking isn’t just about sharing information—it’s about creating a connection with your community, and Carol shares her proven strategies to help you do just that.

Whether you’re new to public speaking or looking to refine your message, this episode is packed with actionable insights to help you create a signature talk that resonates and drives growth.

In our conversation you’ll hear:

• Why personal stories can forge meaningful connections with your community.

• How to craft a presentation that aligns with your practice's mission and goals.

• What makes a presentation memorable and effective in the mental health field.

• How to prevent information overload and keep your audience engaged.

• Step-by-step tips for structuring, refining, and practicing your signature talk.

Public speaking is a powerful tool for positioning yourself as a leader in the mental health space. It allows you to share your unique perspective, connect with potential clients and referral sources, and grow your group practice in meaningful ways.

Ready to use public speaking to grow your group practice? Tune in to this episode and take the first step toward becoming an impactful speaker!

LINKS:

Need extra support? Join The Exchange, a membership community just for group practice owners. 

The Group Practice Exchange Programs + Courses

The Accountability Equation™ Quiz

The Accountability Equation Book

CONNECT WITH MAUREEN WERRBACH & THE GROUP PRACTICE EXCHANGE:

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CONNECT WITH CAROL COX:

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LinkedIn

Speaking Your Brand Podcast

SPONSORS:

TherapyNotes: An EHR software that helps behavioral health professionals manage their practice with confidence and efficiency. Go to therapynotes.com/r/thegrouppracticeexchange for two free months! 

GreenOak Accounting: An accounting firm that specializes in working with group practices. Mention TGPE to get $100 off your first month!

Ever thought about turning your expertise into a continuing education course? This episode is packed with insights on how to do just that! 

I sat down with Kimberly Parker, the CEO of Revive to Thrive Wellness Center in Texas, who has successfully made the leap to becoming an NBCC-approved provider. We dive into her journey, the steps she took, and all the lessons she learned along the way.

Whether you're new to the idea of creating CE courses or already exploring it, Kimberly’s experience offers a roadmap. From understanding the application process to mastering the marketing strategies, she breaks down what you need to know to make your courses successful and impactful for fellow mental health professionals.

In this episode, we discuss:

• Kimberly walks us through her experience and the application process, including key steps to get approval as a provider for continuing education credits.

• Why having well-defined course objectives is essential for an engaging and effective learning experience.

• Tips on keeping your documentation in order, which not only helps with the approval process but also ensures a smooth course delivery.

• The importance of knowing the varying continuing education requirements for different mental health licenses and why it matters for your course content.

• Strategies to effectively promote your continuing education offerings.

• The common challenges that come with being a CE course creator.

If you’re a group practice owner looking to expand your offerings and contribute to professional growth in the field, this episode will give you a solid foundation to get started. Tune in, take notes, and get ready to make an impact with your knowledge and experience!

LINKS:

Need extra support? Join The Exchange, a membership community just for group practice owners. 

The Group Practice Exchange Programs + Courses

The Accountability Equation™ Quiz

The Accountability Equation Book

CONNECT WITH MAUREEN WERRBACH & THE GROUP PRACTICE EXCHANGE:

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CONNECT WITH KIMBERLY PARKER:

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Sign up for her emails!

SPONSORS:

TherapyNotes: An EHR software that helps behavioral health professionals manage their practice with confidence and efficiency. Go to therapynotes.com/r/thegrouppracticeexchange for two free months! 

GreenOak Accounting: An accounting firm that specializes in working with group practices. Mention TGPE to get $100 off your first month!

Ever wondered how virtual reality could transform the way you run your group practice? This episode is going to open your eyes to what’s possible in the future of therapy.

In this episode, I sit down with Amity Cooper—an entrepreneurial coach and mental health professional—who shares how virtual reality is starting to transform mental health treatment. If you're curious about how tech can enhance your therapy practice and improve client outcomes, this conversation is for you.

We cover:

• The incredible potential of virtual reality to elevate mental health therapy.

• How virtual reality can enhance client engagement through immersive experiences.

• Innovative ways to incorporate virtual reality into your treatment plans.

• Ethical considerations around the use of virtual reality in therapy.

• Practical steps to start integrating virtual reality into your practice today.

Whether you’re tech-savvy or just starting to explore the possibilities, this episode will give you valuable insights into how to future-proof your practice. Tune in to learn how to leverage cutting-edge tools like virtual reality to improve client outcomes and stay ahead in the ever-evolving mental health world.

LINKS:

Need extra support? Join The Exchange, a membership community just for group practice owners. 

The Group Practice Exchange Programs + Courses

The Accountability Equation™ Quiz

The Accountability Equation Book

CONNECT WITH MAUREEN WERRBACH & THE GROUP PRACTICE EXCHANGE:

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CONNECT WITH AMITY COOPER:

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Do This First Boot Camp

SPONSORS:

TherapyNotes: An EHR software that helps behavioral health professionals manage their practice with confidence and efficiency. Go to therapynotes.com/r/thegrouppracticeexchange for two free months! 

GreenOak Accounting: An accounting firm that specializes in working with group practices. Mention TGPE to get $100 off your first month!

Does just thinking about your practice’s finances send you into a spiral of stress? You’re not alone! If the idea of numbers, budgets, and profit margins makes you want to hide under a blanket, this episode is for you.

I sat down with Linzy Bonham, founder of Money Nuts & Bolts and host of the Money Skills For Therapists podcast, to dive into the financial side of running a group practice. And let me tell you—it’s a conversation every practice owner needs to hear. 

Linzy and I unpacked the anxieties many of us feel around money and broke it down into simple, actionable steps to take back control. Whether you’re just getting started or have been running your practice for years, you’ll find tons of tips that can help shift your money mindset and give you the tools to lead your practice confidently.

Here’s what we chatted about:

• How the way you grew up thinking about money influences how you manage it in your practice—and what you can do to change those deep-rooted habits.

• The specific challenges (and yes, the perks!) that come with handling finances for a group practice.

• Why having a financial cushion is crucial for your practice’s stability and growth—and how to start building one, even if it feels impossible right now.

• How your personal experiences with money, your relationship to it as a practitioner, and how you think about it as a leader all play a role in the financial health of your practice.

• How to find the balance between taking care of your team and making decisions that keep your business financially strong.

This episode is all about helping you rewrite your financial narrative so you can feel confident in leading your practice. If you’re ready to ditch the money anxiety and get a handle on your practice’s finances, hit play now.

➡️ WANT TO BOOST YOUR PROFITS FAST?

If you’re struggling with stagnant profits, overpaying staff, or not understanding where your money is going, the upcoming Profit Booster Workshop is here to help. In just three days, you’ll dive deep into your practice’s financials and walk away with clear, actionable steps to cut unnecessary costs, optimize your team’s performance, and start seeing immediate improvements in your bottom line.

CLICK HERE to learn more and take control of your profits today!

LINKS:

Need extra support? Join The Exchange, a membership community just for group practice owners. 

The Group Practice Exchange Programs + Courses

The Accountability Equation™ Quiz

The Accountability Equation Book

CONNECT WITH MAUREEN WERRBACH & THE GROUP PRACTICE EXCHANGE:

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Facebook

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LinkedIn

CONNECT WITH LINZY BONHAM:

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Instagram

Podcast: Money Skills For Therapists 

SPONSORS:

TherapyNotes: An EHR software that helps behavioral health professionals manage their practice with confidence and efficiency. Go to therapynotes.com/r/thegrouppracticeexchange for two free months! 

GreenOak Accounting: An accounting firm that specializes in working with group practices. Mention TGPE to get $100 off your first month!

In this episode, I’m bringing back one of the most popular episodes of the podcast from all the way back in 2017—and it’s just as relevant today as it was then.

I sat down with Mike Michalowicz, the mastermind behind Profit First, to explore how group practices can use his proven system to finally gain control over their business finances.

Back when we recorded this, I had just discovered his book, Profit First, and was in the early stages of implementing the system into my own practice. To say it was a game-changer would be an understatement! I went from not taking a profit in my business to consistently paying myself what I deserved, and that shift happened in just a few months.

In this conversation, Mike and I cover:

• A real profit assessment from a group practice owner (with a downloadable PDF so you can follow along).

• How the Profit First method can transform your practice’s financial health.

• The power of niching in boosting profitability.

• How to implement Profit First not just in your business, but in your personal life as well.

• It’s not just about cutting costs—Mike talks about how to increase margins too!

• Mike’s own experience using Profit First in his personal life, and his biggest piece of advice for anyone just getting started.

If you’ve ever felt like you’re working hard but still don’t know where all the money is going, this episode is for you.

➡️ WANT TO BOOST YOUR PROFITS FAST?

If you’re struggling with stagnant profits, overpaying staff, or not understanding where your money is going, the upcoming Profit Booster Workshop is here to help. In just three days, you’ll dive deep into your practice’s financials and walk away with clear, actionable steps to cut unnecessary costs, optimize your team’s performance, and start seeing immediate improvements in your bottom line.

CLICK HERE to learn more and take control of your profits today!

LINKS:

Profit First Assessment PDF

Need extra support? Join The Exchange, a membership community just for group practice owners. 

The Group Practice Exchange Programs + Courses

The Accountability Equation™ Quiz

The Accountability Equation Book

CONNECT WITH MAUREEN WERRBACH & THE GROUP PRACTICE EXCHANGE:

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CONNECT WITH MIKE MICHALOWICZ:

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SPONSORS:

TherapyNotes: An EHR software that helps behavioral health professionals manage their practice with confidence and efficiency. Go to therapynotes.com/r/thegrouppracticeexchange for two free months! 

GreenOak Accounting: An accounting firm that specializes in working with group practices. Mention TGPE to get $100 off your first month!

If you’re a neurodivergent group practice owner, you might relate to having boosts of productivity, along with struggle to avoid burnout.  

In this episode, I’m thrilled to have my dear friend Patrick Casale back on the show for a conversation about how to find the perfect balance for you, and your staff. Whether you're neurodivergent yourself or just curious about how different minds approach work, this one's for you!

We dive into:

• How being neurodivergent shapes our approach to running multiple businesses, embracing the creative and outside-the-box thinking that can be both a strength and a challenge.

• The clash between ADHD's need for spontaneity and autism's preference for structure, and how these traits impact our work.

• Our personal struggles with restlessness and burnout, sharing practical strategies for managing productivity bursts while ensuring relaxation and self-care.

• Actionable tips on setting up systems and routines that accommodate diverse thinking styles, making day-to-day operations smoother and more efficient.

This episode is a valuable resource for anyone in the group practice world looking to understand how neurodivergent traits can impact practice management and staff dynamics. 

LINKS:

Need extra support? Join The Exchange, a membership community just for group practice owners. 

The Group Practice Exchange Programs + Courses

The Accountability Equation™ Quiz

The Accountability Equation Book

CONNECT WITH MAUREEN WERRBACH & THE GROUP PRACTICE EXCHANGE:

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CONNECT WITH PATRICK CASALE:

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Email: [email protected]

Patrick’s Instagram

All Things Private Practice Podcast Instagram

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Patrick’s Podcast: All Things Private Practice Podcast

SPONSORS:

TherapyNotes: An EHR software that helps behavioral health professionals manage their practice with confidence and efficiency. Go to therapynotes.com/r/thegrouppracticeexchange for two free months! 

GreenOak Accounting: An accounting firm that specializes in working with group practices. Mention TGPE to get $100 off your first month!

Ever wondered if a podcast could help grow your group practice?

A podcast can be an amazing way to connect with your ideal clients - if you use it in the right way. 

In this episode, I sit down with my podcast manager, Chanlie Leavitt from Paradigm Podcasting, to dig into how group practice owners like us can leverage a podcast to connect with local clients and enhance our visibility.

We talk about everything you need to know, from the nuts and bolts of planning and production to marketing tactics that will make your podcast a powerful tool for your practice. Trust me, if you've ever thought about starting a podcast—or even if you're just curious—this episode is packed with insights and actionable steps tailored specifically for practice owners looking to expand their reach.

During our chat, we get into:

• The real benefits of starting a podcast for your group practice.

• Strategies to use a podcast as a magnet for local clients.

• The very first steps you should take to launch a podcast, including what you need to know before hitting record.

• Key factors to consider to ensure your podcast resonates with your ideal clients and isn’t just another voice in the void.

• What really goes into starting and managing a podcast.

• How a podcast can simplify your practice’s marketing efforts.

If you’re looking for a way to build stronger connections with potential clients and grow your practice, this is an episode you don’t want to miss!

LINKS:

Need extra support? Join The Exchange, a membership community just for group practice owners. 

The Group Practice Exchange Programs + Courses

The Accountability Equation™ Quiz

The Accountability Equation Book

CONNECT WITH MAUREEN WERRBACH & THE GROUP PRACTICE EXCHANGE:

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CONNECT WITH CHANLIE LEAVITT:

Download the Purposeful Podcast Playbook for FREE

Website: www.paradigmpodcasting.com

Instagram: @paradigmpodcasting

Facebook: @paradigmpodcasting

LinkedIn: @paradigmpodcasting

Ever wondered why so many women pour their hearts and souls into their group practices but still find themselves struggling to hit those higher revenue marks? Unfortunately, this is an all too common occurrence. 

We all know that running a business as a woman comes with its own unique set of challenges, but the real question is: what can we do about it?

In this episode, I sit down with Racheal Cook to pull back the curtain on the stark realities that women face in the business world—like the fact that although we own nearly half of all small businesses, we’re only generating a tiny slice of the revenue pie. 

But don't worry, we’re not just here to point out the problems. Racheal dishes out actionable strategies you can start using today to close that gap and take your group practice to the next level.

Here’s a glimpse of what we cover in this episode:

• We get real about the numbers—why women own 44% of small businesses but generate only 4% of total revenue.

• The often-overlooked barriers women face when trying to secure funding and how to navigate around them.

• We discuss why understanding your financial metrics isn’t just important—it’s essential for your practice’s growth.

• Why building a strong, supportive network is a game-changer for your success and how to start cultivating one today.

It’s time to bridge the gap—because we all deserve to see our hard work translate into the financial success we’ve earned.

Thanks for listening! Like what you heard? Give us 5 stars on whatever platform you’re listening from. Need extra support? Join The Exchange, a membership community just for group practice owners on our website www.thegrouppracticeexchange.com/exchange. Talk to you next time!

LINKS:

The Group Practice Exchange Programs + Courses

The Accountability Equation™ Quiz

The Visionary Magazine

CONNECT WITH MAUREEN WERRBACH & THE GROUP PRACTICE EXCHANGE:

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CONNECT WITH RACHEAL COOK:

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Promote Yourself to CEO Podcast

SPONSORS:

TherapyNotes: An EHR software that helps behavioral health professionals manage their practice with confidence and efficiency. Go to therapynotes.com/r/thegrouppracticeexchange for two free months! 

GreenOak Accounting: An accounting firm that specializes in working with group practices. Mention TGPE to get $100 off your first month!