February 08, 2025

Episode 286: High Performing Agency Teams with Laura Hicks

40 minutes

Ever wondered how top-performing insurance agencies attract and retain the best talent? Laura Hicks dives deep into the secrets of building unstoppable teams in our latest episode! Laura, a renowned trainer, speaker, business consultant, and author of The Blue Circles. Together, we explore the crucial components that contribute to building high-performing agency teams within the independent insurance industry. Laura shares her expertise on the indispensable steps of recruiting, motivating, and retaining top-tier talent, highlighting the critical role of personality profiling and leadership assessments in ensuring a seamless fit within your agency. We discuss how to tailor job ads effectively to resonate with today’s market demands and uncover the nuances of leadership skills that can elevate your team’s performance. With actionable strategies and in-depth analysis, this episode is designed to arm agency owners and leaders with the knowledge needed to cultivate a robust and thriving team culture. Tune in and discover how you can transform your agency environment for unparalleled success.

Highlights:

Understanding personality profiles to find the right fit for your agency roles.

Identifying critical hiring challenges including finding the right person, team motivation, and retention strategies.

Creating job ads that attract suitable candidates by highlighting your agency’s strengths and culture.

Utilizing specific assessment tools to evaluate candidates’ sales skills and fit for sales roles.

Recognizing different motivators among team members to effectively lead and engage them.

Exploring leadership competencies critical for agency leaders to improve team performance.

Tailoring job descriptions for specific roles to attract the most qualified candidates.

Matching behavioral styles with job requirements to ensure the right person for the right job.

Identifying and managing team members who exhibit a victim mentality to maintain a productive work environment.

About Laura Hicks:

Laura is a trainer, speaker, business consultant and author of The Blue Circles, which is a book about building relationships. Prior to starting her own business, she spent 21 years working in Corporate America in Sales, Marketing and HR, Pacific Bell.

Since opening her business in 2004, Laura helps business professionals:

Create/tweak ads to attract the right people to apply for your advertised position.

Has guidelines for the phone call and the in-person interviews or will do it for you.

Offers several different online assessments including behavioral styles, core values, critical thinking, sales skills and leadership.

Helps you determine if you have the right people in the right seats or not.

Works with you on team member conflicts and how to avoid or fix them.

Leads workshops in person or via Zoom on the topics above.

Laura has spoken at over 1000 events and led over 1000 of her workshops. She has been a member of ProVisors and the Group Leader for the South Bay Women’s Affinity Group since 2013. Laura has 3 certificates in her field:

Advanced Certified Practitioner (ACP)

Certified Professional Behavioral Styles (CPBA)

Certified Professional Motivational Analyst (CPMA)

Simply stated… she has spent a lot of time and money getting certified in many different types of assessments and has trained thousands of people.

When Laura is not working, she loves listening to smooth jazz, watching the NFL, the sun, boating, floating, going to the beach and Disneyland.

Until next time, get out there and make a difference, be unstoppable, and leave no regrets!

Mike Stromsoe

The Unstoppable Profit Producer

Call 800-770-9984

Email: [email protected]

Website: http://unstoppableprofitproducer.com/

Virtual Events: http://www.uppfaststart.com/

Podcast: http://unstoppableprofitpodcast.com

If you want to learn more about our Coaching & Mastermind Programs and how they can help you grow your agency business, schedule your private Agency Growth Session with Mike Stromsoe Now (click here)!

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By Mike Stromsoe

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