In this conversation, Seth Hill interviews James, the founder of Race Ranger, a technology company that provides real-time race tracking and analytics for triathlon events. They discuss James' background as a professional athlete, the challenges and rewards of entrepreneurship, and the future of Race Ranger. The conversation covers topics such as preparation for races, the influence of family, the parallels between athletics and entrepreneurship, monetization strategies, the demanding schedule of races, finding balance in life, the core team at Race Ranger, leadership growth, and the importance of family support. James also shares advice for new fathers.