In this episode of the “All Things Endurance Podcast,” host Rick Prince chats with Nicole Dobransky, founder and owner of Runner Rising, which focuses on helping running coaches scale their businesses. Nicole discusses many things that part-time coaches often do differently from full-time coaches and how it may negatively impact their businesses. Moreover, Nicole shares how to think and act more like a full-time professional coach to get the most out of your time and effort. 

Below are the specific areas that Rick and Nicole chat about during this episode:         

1. A lot of endurance sports coaches are not full-time coaches but do it as a side gig. Have you noticed a difference in how full-time and part-time coaches show up online? How does that impact their success?  
   
   
2. Social media is a critical aspect of marketing. How has social media changed in the last year? What should coaches be aware of, and how can they adjust accordingly?
   
   
3. Social media can be exhausting, especially since everyone seems to pass themselves off as experts nowadays. That said, is social media marketing enough to stand out as a coach? If not, what are some other avenues that can help a coach stand out?
   
   
4. In addition to social media, most coaches have a website — many of which look and say the same sorts of things. How can a coach make their website stand out, and what are some of the key features of a high-converting website?
   
   
5. The price of professional coaching is often the main objection from potential athletes. Do you have any tips for coaches to overcome the price objection?
   
   
6. Could you tell our listeners a little bit more about you and your business?

To learn more about Nicole and Runner Rising, please visit: https://runnerrising.com/

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