Can community events boost new home sales?

The answer is a resounding yes. On this week's episode, Spencer is joined by Sarah Titus and Marissa Roden, the marketing team at Eastbrook Homes in West Michigan.

Sarah and Marissa have been organizing free community events in West Michigan to get people in their homes and boost their sales. These events include sneak peeks, educational seminars, grand opening parties, summer picnics, and a big annual celebration — all free events, often involving non-profits and food galore. These events get community members to come together, have a good time, and in effect, buy homes.