Toolbox for the Trades

Episode 87: Weak Brand? Time to Visit a Brand Therapist


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Want to build an undeniable brand that speaks to the consumer? Well, have a seat on the couch because the brand therapist is in.  

Hear our conversation with Dan Antonelli, President and Chief Creative Officer at KickCharge Creative:

  • Why disruption matters in branding
  • How a weak brand slows your business down
  • How to build the foundation for a premium brand   
  • More information about Dan and today’s topics:

    • LinkedIn Profile: https://www.linkedin.com/in/danantonelli/ 
    • Company Website: https://www.kickcharge.com/ 
    • Branded, Not Blanded: https://www.kickcharge.com/tips-tools/our-books-2/ 
    • Purple Cow: https://geni.us/radixpurple  
    • To hear more tales from the trades, subscribe to Toolbox for the Trades on Apple Podcasts, Spotify, our website, or anywhere you get podcasts.


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