How hot is our book club discussion of chapters 11-19 in Murray Sidman’s Coercion and Its Fallout? So hot Rob had to edit out about 15 minutes of our takes! What’s left goes into detailed descriptions of how many of the societal systems we take for granted are, in fact, coercive. And, of course, that there’s got to be a better way (hint: positive reinforcement). Plus, Rob and Diana describe old Disney cartoons from the 40s while Jackie sings preschool songs. Truly, something for everyone.

Book discussed this episode:

Sidman, M. (1989). Coercion and it’s fallout. Boston, MA: Authors Cooperative, Inc.

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