Escape Your Limits & LIFTS

Highlighting the fact that as a member of Midtown you can "Find your everything" is a bold claim, but it's one that Richard has helped back in his position as national programme director. Through bespoke programming and original opportunities, Richard has used innovative exercise ingredients to bring work and play together for the benefit of all ages and abilities.

Richard's eye for detail ensures his vision comes alive in exciting environments that will lead the way for the future of exercise. Creating impressive spaces for training is one thing, but ensuring they're used through suitable and engaging methods is another altogether. Listen to the secrets of functional fitness coming to fruition in this episode of Escape Your Limits.

Episode highlights:

• How surrounding yourself with a clean and green, sports-centric environment will lead to an early introduction to fitness on your journey of success.
• Learn what approach is best to take when entering a new market or community as a PT and how to appeal to the majority of clients.
• Listen to how you can realise your potential and take advantage of it to make a living from doing what you love.
• How to use design, layout, equipment and programming to attract more members and offer the ultimate experience.

Join Matthew Januszek in conversation with Richard Earney and see how a passion for travel, training and a true vision for exercise and education leads to making an impact and influencing people worldwide.

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Following personal achievements of climbing Mount Everest at 24 years-old and conquering the South Pole, James ripped up gym contracts to pioneer pay-as-you-go memberships in London.

His legacy in fitness has been cemented since childhood when his father founded Fitness First. James then went on to team up with his father to co-found successful brand Jatomi Fitness before joining with business partner Giles Dean to set-up 1Rebel – the gyms for people who hate gyms.

With a mission statement of revolution and disruption in the fitness industry, James explains how 1Rebel is leading the way of intensity in the city through bespoke boutique brilliance.

Episode highlights:

• What it's like to grow up under the influence of a high-profile entrepreneur in the fitness industry while trying to find your own direction.
• How you can focus on your strengths by finding ways to complement workload on your weaknesses.
• Discover why James' passion for innovation led him away from a solid business prospect to risk his previous success in favor of a new direction of workouts and gym access without the contracts.
• Learn the lessons of avoiding overzealous growth, loss of brand traction, market pressures, property deal dangers, and how to adapt to market changes to succeed long term.

Join Matthew Januszek in conversation with James Balfour to hear about the pros and cons of a family business and how innovation will always lead the way to exciting success in fitness.

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The co-founder of Gymbox, David Cooper, reveals how he turned his boyhood childhood love of fitness - and especially boxing and strength training - into a career in managing and then owning fitness facilities.

Gymbox is a company that set out to be 'the antidote of gyms' because they thought that most gyms were boring. They created something that had never been seen in the UK – with a unique look and feel to the clubs perfect for a clear target audience of 18-35 year olds. They say that a Gymbox location is the only place where working out is as much fun as going out. It's an approach resonating with users: there's a Gymbox in almost every part of London and further growth looks certain.

Episode highlights:

• How David and his business partner generated funding and launched the first Gymbox location.
• Their success in reinvesting and expanding the business.
• The big lesson: the Gymbox team are always looking at how they can do things better, always innovating, and always in tune with how fitness trends are changing.
• David's insights on what operators can learn from the rise of the boutique studio experience in order to remain competitive.

Join Matthew Januszek in conversation with David Cooper and pick up tons of invaluable lessons from a unique journey into boutique gym greatness.

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